Marketing Analytics Expert
5 days ago
Liquidity Group offers a dynamic and fast-paced work environment with an open-door policy and a commitment to high standards.
About UsWe are growing rapidly and seek team members who aspire to grow alongside us.
The RoleThis position combines the responsibilities of a Digital Marketing Specialist with those of a Marketing Analytics expert.
You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels.
Key Responsibilities- Develop and implement comprehensive digital marketing strategies across various channels, including social media, email, and paid advertising.
- Manage and optimize digital campaigns to drive brand awareness, lead generation, and customer engagement.
- Conduct in-depth analysis of marketing data to measure campaign performance and ROI.
- Create and maintain dashboards to track key performance indicators (KPIs) and provide regular reports to stakeholders.
- Oversee social media strategy, ensuring consistent brand voice and engagement across all platforms.
- 5+ years of experience in digital marketing roles, with a strong focus on analytics.
- Proven track record in managing successful digital marketing campaigns across various channels.
- Strong analytical skills with experience in using marketing analytics, CRM tools, and data analytics platforms.
- Proficiency across all major social media platforms and paid advertising tools (e.g., LinkedIn, X, Instagram, and Google Ads).
- Excellent communication skills and ability to translate data insights into actionable recommendations.
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