Associate Director of Brand and Content

3 weeks ago


Dubai, Dubai, United Arab Emirates Marisa Peer Full time
About the Role

We are seeking a highly skilled and experienced Associate Head of Brand and Content to join our leadership team. As a key member of our team, you will be responsible for leading the growth of our social media channels across platforms, driving a viral social media strategy, and creating transformative content.

Key Responsibilities:
  • Lead the growth of our social media channels across platforms
  • Drive a viral social media strategy and create transformative content
  • Oversee and nurture a team of creatives producing high-quality native content
  • Collaborate closely with the leadership team reporting to the CEO
  • Direct content strategy that balances editorial integrity with measurable business results
Requirements:
  • Proven experience: Led a fast-growing social media presence with 3M followers
  • Leadership: Previous experience as a content director, head of content, or marketing leader at a major or fast-growing media/creator business
  • Creative vision: 5 years of experience managing content production teams balancing quality with demanding schedules
  • Skilled storyteller: Strong writing, storytelling, and visual media skills with a keen understanding of culturally relevant topics
  • Brand strategist: Deep understanding of brand building, content strategy, and project management
  • Analytical mindset: Experience with tools like Google Analytics, TubeBuddy, VidIQ, Metricool, Meta Ad Manager, etc.
  • Platform fluency: Strong understanding of content management systems (e.g. Notion, Buffer, Hypefury) and workflow platforms (e.g. Asana, Notion)
  • Editorial integrity: Ability to uphold editorial standards, manage output, and measure content's impact on customer engagement and revenue


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