Digital Marketing Strategist

7 days ago

Dubai, Dubai, United Arab Emirates Asterix Communications Full time
About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team at Asterix Communications. As a key member of our Digital Hub, you will be responsible for developing and executing strong media plans that drive business results in collaboration with our agency partners.

You will drive, optimize, and analyze channel-wide and channel-specific digital marketing campaigns as part of our Digital Hub team. Additionally, you will provide end-to-end digital activation support to markets ensuring seamless implementation.

You will work closely with the Marketing teams on Philips brand in Domestic Appliances category, leveraging your expertise in digital campaign management, performance marketing, and digital optimization.

Key Responsibilities
  • Develop and execute media plans that drive business results
  • Drive, optimize, and analyze digital marketing campaigns
  • Provide end-to-end digital activation support to markets
  • Collaborate with Marketing teams on Philips brand in Domestic Appliances category
  • Leverage expertise in digital campaign management, performance marketing, and digital optimization
Requirements
  • Minimum Bachelors (or local equivalent) degree in Marketing, Business Administration, and/or Digital Marketing
  • 5 to 7 years of experience in Digital Marketing and Media planning in top media agency or global and/or big local brands
  • Strong experience in Digital Campaign Management, Performance Marketing, and Digital Optimization
  • Proven track record in executing well-performing full funnel media campaigns and media budget management
  • Fluency in both English and Arabic is a must for this role
  • Proven experience in working with large businesses in international environment
  • Strong interpersonal skills, listening skills, and an articulate presenter
  • Ability to simultaneously manage multiple projects and requests in a fast-paced, collaborative environment with ownership
About Us

Asterix Communications is a leading player in domestic appliances, offering sustainable products across kitchen appliances, coffee, air, garment, and home care. We are headquartered in The Netherlands, with innovation, manufacturing, and commercial centers across the globe, and presence in over 100 countries.

We employ 7,000 talented people who bring innovation to our customers. We create a great place to work for those who share our passion, with high-performing teams as diverse as the homes we care for.

We have big plans for 2024 and beyond, further driving innovation and growth within our global markets. What we need to achieve this are like-minded individuals who are determined to take their careers to the next level.

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