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Digital Strategy Director

2 months ago

Dubai, Dubai, United Arab Emirates Expertise Recruitment Full time
Job Title: Head of Digital

Expertise Recruitment is seeking a highly skilled and experienced Head of Digital to lead our digital media strategies and drive business growth.

Key Responsibilities:
  • Develop and Execute Digital Media Strategies: Direct the development and execution of multichannel digital media strategies to achieve business objectives.
  • Lead New Business Pitches: Lead on new business pitches and development as needed, ensuring a strong digital presence and compelling value proposition.
  • Client Relationship Management: Manage client relationships, ensuring reports, plans, and strategies are well prepared and shared with clients.
  • Team Management: Manage a high-performing digital team, including performance management, training, and mentorship.
  • Technology and Data: Ensure the team has access to the appropriate technology and data to measure ROI and track performance against KPIs across all digital media channels.
  • Digital Analytics: Ensure the team is equipped to monitor and interpret digital analytics, staying up-to-date with the latest technology and best practices.
Requirements:
  • Education: Bachelor's degree in advertising, marketing, digital media, or similar.
  • Experience: Proven experience as Head of Digital, Digital Director, or Associate Digital Director, preferably with a multinational media agency.
  • Campaign Delivery: Experience in delivering digital campaigns for multiple brands across a range of sectors and industries.
  • Team Leadership: Proven track record of leading and managing digital teams with the ability to work closely with senior stakeholders.
  • Digital Marketing Tools: Proficiency in digital marketing and analytics tools such as Google Analytics.
  • E-commerce and CMS: Good understanding of e-commerce and CMS platforms such as WordPress, Shopify, and Squarespace.
  • Social Media: Familiarity with all major social media networks including Facebook, Instagram, Twitter, TikTok, and YouTube.
  • Digital Practices: Excellent understanding of digital practices such as SEO, SEM, SMO, and PPC.
  • Soft Skills: Adaptable, versatile, and the ability to keep up-to-date with consumer and marketing trends and advancements in technology.
  • Language: Fluent in English. Arabic is a plus.