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Merchandise Development Manager

2 months ago


Dubai, Dubai, United Arab Emirates Asterix Communications Full time
Job Overview:

We are seeking a highly skilled Merchandise Manager to join our team at Asterix Communications. As a key member of our Merchandise Unit, you will be responsible for planning, implementing, and managing an effective product development strategy to support the Emirates brand.

Key Responsibilities:
  1. Develop and execute product development plans that align with the Emirates brand strategy, ensuring high-quality, cost-effective products are delivered on time.
  2. Drive innovation and collaborate with the Manager Merchandise to develop a sustainable merchandise strategy that stays ahead of trends.
  3. Oversee the development and commercialization of EK group product styles, managing the product life cycle, including product testing and ensuring compliance with safety standards.
  4. Develop products suitable for various sales channels, maintaining high retail and brand standards.
  5. Ensure clear communication between the merchandise team and the Creative Services Unit.
  6. Oversee the planned expansion in existing external revenue streams and new business opportunities, such as store openings, from an operational perspective.
  7. Develop premium product ranges and drive partnerships to align product with the overall vision of Emirates as a lifestyle brand.
  8. Work effectively with Procurement and Logistics to define best practices for supplier management.
  9. Engage with Procurement & Logistics to manage relationships with suppliers, ensuring efficient and timely product supply/delivery.
  10. Develop and introduce a supplier rating method to define preferred partners.
  11. Define and agree Service Level Agreements (SLAs) for product delivery timelines.
  12. Communicate with supplier managers and product team members to ensure a smooth product development process.
  13. Engage with Corporate Comms, Marketing, and Brand (CCMB) teams to ensure synergy and consistency of Emirates content across all merchandise products and channels.
  14. Manage and influence relationships with internal and external stakeholders by providing product development solutions.
  15. Provide added value to Sponsorship, Events, and PR teams on global projects to ensure branded merchandise opportunities are maximized.
  16. Direct Merchandise colleagues to provide clear, succinct merchandise-related solutions for support project teams.
  17. Ensure the Merchandise Visual Style Guide (VSG) is maintained on a quarterly basis and merchandise product development is managed in accordance with the brand strategy.
  18. Ensure product and operational activities align with CCMB brand values and brand positioning, enhancing brand equity.
  19. Define and manage inventory levels relating to product development, ensuring optimal inventory levels are maintained and all product lines are introduced in line with a range planning methodology.
  20. Develop and implement processes that ensure stringent quality checks are carried out once products are shipped.
  21. Lead, mentor, and develop the Merchandise Specialist and Supervisors to identify product development opportunities for each revenue channel and global network.
  22. Guide them to improve performance through continuous training and development.
  23. Deal with staff issues as they arise and offer solutions and support.
  24. Ensure team members undertake training as identified in their personal and professional development plans.
Requirements:

To be considered for this role, you must meet the below requirements:

  • Degree or Honours (12+3 or equivalent).
  • 8+ years of experience in Marketing & Media Communication.
  • Must have strong numeracy skills.
  • Experience in a Product Development role.
  • Knowledge of Marketing in a retail environment and sourcing merchandise would be beneficial.
  • Should have detailed knowledge of Product Development processes and how the Merchandise Supply Chain can be utilized as a marketing tool.
  • Should have a strong grasp of the airline industry, sporting, and cultural knowledge and how they link together through sponsorships and events.
Benefits:

This managerial role offers an attractive tax-free salary, generous travel benefits, including discounted flights and hotel stays around the world, an excellent leave and healthcare package, transport benefits, life insurance, and more.