Visual Merchandising Director
6 days ago
Job Summary
The Visual Merchandising Lead plays a pivotal role in maintaining and upholding the brand image across all markets. This position involves effective resource management to ensure visual excellence and alignment with predefined objectives.
About the Role- Achieve visual excellence by creating a shop environment that reflects the brand essence, in accordance with predetermined guidelines and visual propositions.
- Manage the planning and monitoring of critical paths for new and existing shops, ensuring timely delivery of visual setups in coordination with the marketing department.
- Examine commercial tools, upcoming fashion trends, store events, and promotions aligned with the marketing activity calendar to assess their sales impact on stores.
Responsibilities
- Analyze sales reports, including Total In, Total Out, Sales by Section, Section vs. Sales, and coordinate merchandising strategies for assigned categories.
- Collaborate with stakeholders to actively monitor significant product line changes, identify slow-selling and best-selling items, and gather competitor information through shopping and online research.
- Conduct regular meetings with merchandisers to strategize upcoming product lines, utilizing specialized tools to maintain brand layout, fixture composition, product merchandising, and retail standards.
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