Sales Director of Marketing Strategy

7 days ago


Dubai, Dubai, United Arab Emirates IHG Hotels & Resorts Full time

Job Description:

  • The Sales & Marketing Director will lead our sales and marketing efforts to drive revenue growth, enhance brand awareness, and achieve business goals.

Responsibilities:

  • Developing and executing comprehensive sales and marketing strategies to target specific market segments, such as leisure, corporate, group, or events.
  • Managing daily sales activities, coaching the sales team, and ensuring they meet their sales targets.
  • Creating and implementing sales plans that drive measurable incremental occupancy, increase average rates, and boost volume, food, and beverage sales.
  • Producing and reviewing monthly reports to monitor performance.
  • Leading marketing efforts to up-sell guests on hotel services, offerings, and amenities.

Requirements:

  • Bachelor's degree or higher education qualification in hospitality or a related field.
  • Four or more years of experience in a hospitality or hotel sales and marketing setting with direct supervisory experience over a sales team.
  • Strong knowledge of local businesses and business trends required.
  • English language fluency is a must; knowledge of other languages is an added advantage.
  • Ability to develop a comprehensive marketing strategy for the upcoming year, including digital campaigns, events, media placements, and partnerships to increase brand awareness and sales.
  • Leadership skills to conduct regular sales team meetings, review performance, discuss new leads, and strategize on achieving sales goals.


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