Marketing Director

1 week ago


Dubai, Dubai, United Arab Emirates Asterix Communications Full time

About Asterix Communications:

Asterix Communications is a leading provider of innovative communication solutions, dedicated to delivering exceptional customer experiences and driving business growth.

Job Title: Head of Marketing and Communications

Job Summary:

We are seeking a highly skilled and experienced Head of Marketing and Communications to join our team at Asterix Communications. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing strategies to enhance our brand presence, drive customer engagement, and achieve business objectives.

Key Responsibilities:

  1. Strategic Planning: Develop and implement marketing strategies aligned with our business goals and objectives, ensuring a strong brand presence and customer engagement.
  2. Brand Management: Cultivate and maintain our brand identity, ensuring consistency across all communication channels and touchpoints.
  3. Digital Marketing: Oversee digital marketing initiatives, including website management, social media campaigns, email marketing, and online advertising, to maximize reach and engagement.
  4. Advertising and Promotion: Plan and execute impactful advertising and promotional campaigns to increase brand visibility and drive customer acquisition.
  5. Public Relations: Manage relationships with media outlets, industry influencers, and key stakeholders to generate positive publicity and enhance our brand reputation.
  6. Market Research and Analysis: Conduct market research, analyze industry trends, and monitor competitor activities to identify opportunities for growth and differentiation.
  7. Team Leadership: Inspire and empower a talented team of marketing and communication professionals, fostering a collaborative and high-performance culture.
  8. Budget Management: Develop and manage the marketing budget effectively, ensuring optimal allocation of resources to achieve desired outcomes.

Requirements:

Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree is a plus. 7+ years of experience required. Proven experience in a senior marketing role, preferably within the communication or service industry. Strong leadership skills with the ability to inspire and motivate teams towards common goals. Excellent communication and interpersonal abilities, with a keen eye for detail and creativity. Strategic mindset with a track record of developing and implementing successful marketing strategies. Proficiency in digital marketing tools and platforms, as well as market research techniques. Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.



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