Senior Brand Manager

4 weeks ago


Dubai, Dubai, United Arab Emirates MAJID AL FUTTAIM Full time
Job Title: Senior Brand Manager - Private Label FMCG

At MAJID AL FUTTAIM, we are seeking a highly skilled Senior Brand Manager to lead our Private Label FMCG business. The successful candidate will be responsible for developing and implementing strategies to drive sales and profitability of our Private Label products.

Key Responsibilities:
  • Stay up-to-date with market trends and innovation to inform action plans and maintain our Private Label brand strategy.
  • Ensure Private Label items meet local sales targets and profit goals.
  • Integrate Private Label items within our International Merchandising function strategy.
  • Prioritize development plans in coordination with Private Label Quality Team, Sourcing team, and Sales Development team across territories to maximize resources and sales potential.
  • Follow up on the manufacturing and launch of new Private Label products in stores.
  • Implement commercial strategy offline and online, track KPIs, and set corrective action plans when necessary.
  • Coordinate and align with stakeholders internally on Private Label development plans, strategies, and action plans within their Department/Group of categories.
  • Ensure marketing of Private Label items in coordination with Marketing and Sales Development, and provide support to improve logistic flows, marketing, and product display.
Requirements:
  • Bachelor's Degree in Business Administration or Marketing.
  • 3-5 years of experience in a similar role with a product development background being mandatory (FMCG - Private Label).
  • Retail background (retailer or supplier side) with experience with western products.
  • Strong planning and organizational skills.
  • English (Full professional proficiency - Required).
  • Arabic or French is a plus.


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