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Data Analytics Director
2 months ago
We are seeking a highly skilled Data Analytics Director to join our team at RemoteWorker US. As a key member of our organization, you will be responsible for driving business growth through data-driven insights and strategic decision-making.
Key Responsibilities- Technical Expertise
- Develop and maintain complex data models and analytics frameworks to measure consumer engagement across multiple touchpoints and channels.
- Utilize Adobe Consumer Journey Analytics, Google Analytics GA4, Looker Data Studio, and other web analytics technologies to drive business insights.
- Audit and upgrade existing reporting technology to ensure data accuracy and reliability.
- Collaborate with cross-functional teams to establish clear data requirements during program design.
- Apply creative thinking to leverage data and provide ongoing value to our products.
- Experience with digital publishing and distribution across multiple channels, including email and social media.
- Proven ability to troubleshoot and resolve complex data issues.
- Leadership
- Demonstrate value in our approach to content marketing and consumer engagement through consistent program tracking.
- Act as a trusted advisor across the organization by providing actionable insights and demonstrating an understanding of the behavior behind the metrics.
- Manage internal and external resources to implement reporting tools and procedures that clearly show program performance.
- Stay current on industry best practices and ensure relevant updates are made to our products.
- Automate and educate stakeholders to ensure data is used effectively across the organization.
- Client Success
- Offer actionable insights that demonstrate how we are driving value for our clients.
- Deliver regular reporting and analysis to internal stakeholders.
- Work with product and client success teams to establish program measurement plans and KPIs.
- Bachelor's degree in a related field.
- 5+ years of experience as a data analyst or similar role in digital publishing or online marketing.
- Expertise with Adobe Consumer Journey Analytics, Google Analytics, Data Studio, JavaScript, and Python.
- Experience with CMS software like Drupal and WordPress.
- Ability to use data to tell a story.
- Strong presentation and communication skills.
- Willingness to share expertise and knowledge with colleagues.