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Public Media Relations Specialist
2 months ago
We are seeking a highly skilled Media Relations Specialist to join our team at MatchaTalent. As a key member of our organization, you will be responsible for developing and maintaining relationships with journalists and opinion leaders, as well as tracking and analyzing media engagement and coverage.
Key Responsibilities- Media Database Management: Develop and update a comprehensive media database by regularly tracking and logging engagements and visits.
- Media Relations Deliverables: Track and update all Media Relations deliverables of upcoming events and announcements, ensuring timely and accurate communication with key stakeholders.
- Media Relations Calendar: Maintain the Media Relations calendar, aligning with other corporate calendars to ensure seamless coordination and communication.
- Journalist Intelligence: Provide data and intelligence on journalists, including their interests, beats, and areas of coverage.
- Key Performance Indicators (KPIs): Track and update KPIs to measure the effectiveness of Media Relations efforts and identify areas for improvement.
To be successful in this role, you will need to possess excellent communication and interpersonal skills, as well as the ability to work independently and as part of a team. A strong understanding of media relations and public relations principles is essential, as is the ability to analyze data and develop insights.