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Senior SEO Strategist

2 months ago

Dubai, Dubai, United Arab Emirates Talent Pal Full time
Job Description

Talent Pal is seeking a highly skilled Senior SEO Strategist to lead our digital marketing efforts and drive business growth through effective search engine optimization.

Key Responsibilities:
  • Develop and implement comprehensive off-page SEO strategies to enhance link building and increase domain authority.
  • Identify and pursue quality link building opportunities through collaborations, guest blogging, and other relevant methods.
  • Work closely with content creators to guide the creation of SEO-optimized content that supports off-page efforts and drives link acquisition.
  • Regularly perform detailed SEO audits on our digital properties to identify areas for improvement and ensure compliance with SEO standards.
  • Analyze competitors' SEO activities to identify opportunities for improvement and benchmark our performance.
  • Monitor, track, and report on off-page SEO performance metrics using tools such as Google Analytics and Ahrefs to measure effectiveness and ROI.
Requirements:
  • Proven SEO expertise with a strong understanding of SEO best practices and a specific focus on off-page techniques.
  • Experience with SEO tools such as Ahrefs, SEMrush, Moz, and Google Analytics for backlink analysis and keyword tracking.
  • Content marketing knowledge and ability to collaborate with content teams to produce SEO-driven content.
  • Strategic thinking and capacity to develop long-term SEO strategies that align with business goals.
  • Excellent analytical and problem-solving skills to adapt strategies based on data and changing trends.
  • Strong communication skills to effectively collaborate with internal teams and external partners.