Social Media Marketing Specialist
1 day ago
At DhanGuard, we're seeking a dynamic Social Media Assistant to develop and implement innovative social media strategies that enhance our brand presence and engage with our audience across various platforms.
Key Responsibilities:- Develop and execute social media plans aligned with business goals, ensuring seamless brand consistency across all marketing channels.
- Monitor and analyze campaign effectiveness, utilizing data-driven insights to optimize strategies and maximize results.
**Content Creation and Curation:**
- Curate and share relevant third-party content that aligns with the brand's tone and style, fostering engagement and thought leadership in the industry.
**Social Media Management:**
- Manage and oversee social media accounts (Facebook, Instagram, Tiktok, LinkedIn, etc.), scheduling and publishing posts using social media management tools.
**Community Engagement:**
- Respond to comments, messages, and mentions promptly and professionally, fostering a positive brand image and customer relationships.
- Foster community interaction and build relationships with followers, encouraging user-generated content and brand advocacy.
**Analytics and Reporting:**
- Analyze social media metrics and generate regular reports, providing actionable insights and recommendations based on data analysis.
**Trend Monitoring and Research:**
- Stay updated with the latest social media trends and tools, identifying new opportunities for engagement and growth.
- Research and identify emerging best practices in social media marketing, staying ahead of the competition.
**Collaboration and Coordination:**
- Work closely with other departments (marketing, sales, customer service) to ensure brand consistency and alignment across all touchpoints.
- Coordinate with influencers and brand ambassadors for collaborative projects, leveraging their expertise and reach to amplify brand awareness.
**Brand Awareness and Promotion:**
- Enhance brand presence and awareness through innovative social media strategies, promoting products, services, and events effectively across social platforms.
**Compliance and Best Practices:**
- Ensure all social media activities comply with relevant laws and regulations, adhering to ethical standards and best practices in social media marketing.
Requirements:
- Bachelor's degree in marketing, communications, or related field preferred.
- Proven experience managing social media platforms for businesses or organizations.
- Proficiency in social media management tools and analytics platforms.
- Strong written and verbal communication skills, with excellent organizational and multitasking abilities.
- Creative thinking and ability to generate engaging content, with an analytical mindset and attention to detail.
Why Join Us:
We're a forward-thinking organization committed to innovation and excellence. If you're passionate about social media marketing and eager to contribute to a dynamic team, apply now to become our next Social Media Assistant
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