Social Media Marketing Specialist

1 week ago


Dubai, Dubai, United Arab Emirates Gold Apple Full time

Job Description:


• Work closely with the Social Media Manager to create and execute Gold Apple's social media strategy for the MENA market.


• Be in charge of the content plan for Instagram, TikTok, Snapchat, and more.


• Schedule and post content across the brand platforms.


• Create content briefs for our internal designer and content creator teams, as well as external collaborators.


• Be in charge of Gold Apple's voice in social media, from copy to comments.


• Work cross-functionally to ensure that our social media reflects all needed brand, product, and event information.


• Spend hours scrolling to be on top of the latest trends and formats.


• Be responsible for weekly analysis of Gold Apple's performance on social media and competitor benchmarks.

Requirements:


• 2–3 years of experience as a SMM Specialist or in a similar role, working with Instagram, TikTok, and Snapchat.


• Experience working with both internal and external stakeholders (i.e., agencies).


• All or the majority of work experience gained through jobs in the MENA region.


• Experience with copywriting, content creation, and strong connections in the industry (agencies, brands, influencers, etc.) will be a big plus.

Seniority Level

Associate

Employment Type

Full-time

Job Function

Marketing and Public Relations

Industries

Retail

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