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Digital Marketing Executive

2 weeks ago

Abu Dhabi, Abu Dhabi, United Arab Emirates Anantara Hotels & Resorts Full time
Job Overview

Anantara Hotels & Resorts is seeking a highly skilled Digital Marketing Executive to join our team. As a key member of the marketing department, you will be responsible for developing and executing social media strategies that drive engagement and conversion.

Key Responsibilities:
  • Manage social media accounts across multiple properties, creating and curating content that aligns with Anantara's brand voice and strategy.
  • Develop and implement content calendars to ensure consistent posting and maximize reach.
  • Write compelling captions and create engaging visual content to increase audience interaction.
  • Collaborate with influencers and PR agencies to execute sponsored content initiatives.
  • Monitor and analyze social media performance using industry-standard tools, providing insights to inform future strategy.
Requirements:
  • Minimum 2+ years of experience in digital marketing, graphic design, or social media management.
  • Previous experience in luxury hospitality industry preferred.
  • Proficiency in Adobe Creative Suite, specifically InDesign, Photoshop, and Illustrator.
  • Experience managing paid social media campaigns and analyzing performance metrics.
  • Strong communication skills and ability to work collaboratively within a team environment.