Resort Marketing Assistant

6 days ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Anantara Hotels & Resorts Full time

Resort Marketing Assistant

We are seeking a highly motivated and creative Resort Marketing Assistant to join our team at Anantara Hotels & Resorts. As a key member of our marketing department, you will be responsible for supporting the development and implementation of a comprehensive social media strategy that showcases the unique experiences and amenities offered by our luxury resorts.

About Us

Anantara Hotels & Resorts is a global hospitality brand that connects guests to genuine places, people, and stories through personal experiences and heartfelt hospitality. With a portfolio of properties in some of the world's most exciting destinations, we offer a unique opportunity to work with a dynamic and innovative team that is passionate about delivering exceptional guest experiences.

Key Responsibilities

  1. Support the development and implementation of a comprehensive social media strategy that showcases the unique experiences and amenities offered by our luxury resorts.
  2. Manage five social media accounts across Anantara Sir Bani Yas Island and Qasr Al Sarab Desert Resort & Spa, creating and publishing high-quality content that resonates with our audience.
  3. Write compelling captions that engage our audience and drive follower growth, while also preparing influencer content creation briefs and coordinating with PR agencies for execution.
  4. Implement and lead strategic initiatives for follower growth and audience engagement, staying up-to-date with the latest social media trends, algorithm changes, and emerging platforms to inform strategy.
  5. Monitor, listen, and respond to users in a social way, cultivating leads and sales, while analyzing campaign data and web traffic metrics to optimize our social media efforts.

Requirements

  • Minimum 2+ years of related work experience in digital marketing, graphic design, or social media management.
  • Previous experience in luxury five-star hospitality industry is preferred.
  • Proficiency in Adobe InDesign, Photoshop, Illustrator, or similar design software.
  • Experience with Adobe Analytics or Google Analytics with ability to source own data and insights.
  • Experience managing paid social media campaigns and analyzing performance metrics.
  • Self-motivated, ability to identify problems and work methodically to solve them.
  • The ability to work independently, highly organized and detail oriented.
  • A natural eye for engaging content and visual design.
  • Strong communication skills and a collaborative, team-oriented mindset.
  • Ability to multitask and manage multiple projects simultaneously.


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