Digital Media Strategist

1 day ago


Abu Dhabi, Abu Dhabi, United Arab Emirates React Full time

We are seeking a skilled Digital Media Strategist to lead our digital marketing efforts at React Abu Dhabi Emirate. This role is responsible for the end-to-end management of digital media campaigns, from planning to execution, optimization and performance analysis.

Key Responsibilities
  • Develop comprehensive digital media strategies aligned with client goals and business objectives
  • Create detailed media plans across digital platforms, including social media, search engines, programmatic advertising, and emerging channels

Campaign Management and Execution

  • Plan, execute, and manage campaigns across all digital platforms
  • Ensure proper implementation of tracking mechanisms, including UTM parameters

Performance and Analytics

  • Monitor campaign performance using various analytics tools
  • Interpret data and make data-driven decisions to improve campaign results

Required Skills and Qualifications

  • Bachelor's degree in Marketing, Digital Media, or related field
  • 6+ years of experience in digital media planning, buying, and performance management in an agency setting


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