Brand Strategist

4 weeks ago

Dubai, Dubai, United Arab Emirates Talent Pal Full time
About the Role

We are seeking a highly skilled Brand Manager to join our team at Talent Pal. As a key member of our marketing team, you will play a crucial role in supporting the success of our brand initiatives in the GCC market.

Key Responsibilities
  • Brand Development: Help adapt and implement regional brand strategies for local markets, ensuring alignment with global guidelines.
  • Franchise Support: Work in partnership with the franchise team to support brand plans across toys, consumer products, and location-based entertainment categories.
  • Customer Marketing: Assist in delivering cross-category initiatives in key retailers, ensuring successful in-store experiences.
  • Product and Pricing Support: Collaborate with teams to review product selections and assist in adapting pricing strategies based on market analysis and competition.
  • Stakeholder Engagement: Support in delivering presentations to key partners and assist with internal brand updates.
  • Sales and Market Analysis: Assist in analyzing sales and POS data to identify trends and provide insights that inform brand decisions.
  • Media and Digital Coordination: Coordinate the implementation of local media and digital plans in line with broader regional initiatives.
Requirements
  • Experience in brand management, marketing, or related fields, preferably with knowledge of the GCC market.
  • Strong communication and organizational skills with the ability to work collaboratively across teams.
  • Experience in executing brand strategies and supporting in-store marketing efforts.
  • Analytical mindset with the ability to interpret sales data and market trends.
  • Enthusiasm for working across toys, consumer products, and entertainment categories.
What We Offer

At Talent Pal, we offer a dynamic and inclusive work environment that values creativity, innovation, and collaboration. We are committed to empowering our employees to reach their full potential and contribute to our shared purpose of inspiring children through play.

We are a purpose-driven company that aims to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose by employing the following behaviors:

  • We Collaborate: We believe in the power of partnership and collaboration to achieve better results. Every person counts, and working closely together always brings better outcomes.
  • We Innovate: We are committed to finding new and better ways to create innovative products and experiences. We welcome new ideas and value new initiatives that challenge conventional thinking.
  • We Execute: We are a performance-driven company that strives for excellence and is focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

We are committed to creating a culture of growth, optimism, and well-being where everyone can deliver on our shared purpose and realize their full potential. We offer a hybrid work model that combines purposeful in-person collaboration with technology-enabled hybrid work to empower our employees to work flexibly and effectively.

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