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Marketing Campaign Lead

1 week ago

Dubai, Dubai, United Arab Emirates Ventures Middle East Full time

At Ventures Middle East, we are committed to delivering exceptional strategic business advisory services across the GCC and MENA regions since 2002.

Our team of experts provides clients with access to a well-established business network, valuable market insights, and a competitive edge for success.

Key Responsibilities:

  1. Marketing Strategy Development:
  • Collaborate with the Head of Marketing to develop and execute comprehensive B2B marketing strategies.
  • Align marketing efforts with sales teams to increase lead conversion rates.
  • Manage Zoho CRM lead management.
Content Management:
  • Update website content regularly to align with current marketing initiatives and industry standards.
  • Optimize website elements for performance and conversion.
  • Manage relationships with external suppliers for design, branding, and campaign projects.
Campaign Execution:
  • Develop and execute multichannel marketing campaigns to generate B2B leads and enhance brand awareness.
  • Create content calendars for landing pages, articles, social media posts, email campaigns, and video/image creation.
SEO and Digital Marketing:
  • Create SEO-friendly content for various platforms.
  • Implement strategies for improving organic search visibility.
Email and Social Media Marketing:
  • Design and execute email marketing campaigns targeting B2B clients.
  • Develop and manage social media campaigns across platforms.
Performance Tracking:
  • Use data to optimize ongoing marketing efforts and campaigns.
  • Track and report on key performance metrics.