Strategic Analytics Lead
2 weeks ago
At Al-Futtaim Automotive, we are driven by a customer-centric approach that pushes the boundaries on innovation, quality standards, and value-added service across our vast universe of customers. Our core business activities include distribution, manufacturing, leasing, and aftersales, and we partner with some of the world's most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo, and RAM as well as Electric Vehicles.
Our Mission:
We aim to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences. Our portfolio of mobility products and solutions spans passenger cars, SUVs, electric vehicles, commercial vehicles, industrial & construction equipment, and high-performance motorbikes.
Job Description:
As a STRATEGIC ANALYTICS LEAD, you will be responsible for driving strategic analytics, performance monitoring, activations, and research within the marketing organization. Key duties include managing strategic analytics customer relations management and customer insights management, defining customer lifecycle management strategy, exploiting CRM data to understand customer behavior, and ensuring all marketing activities comply with the performance monitoring framework.
Requirements:
To succeed in this role, you should have a Bachelor's Degree in Marketing, Communications or Business Administration, and at least 6 years of work experience in a multinational marketing environment. You should also be proficient with SAP customer relations management and Fastrack, and have experience working with agencies and executing CRM campaigns.
About the Team:
Reporting to the Retail Director, you will work closely with the broader internal and external stakeholders to drive business results.
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