Heavy Machines Sales Manager
2 weeks ago
The Role
Overseeing heavy machines and equipment sales operations, including managing supplier coordination, local sales teams and customer relations, whilst at the same time actively overseeing and managing the growth of the heavy machines and equipment customer base by strategically driving business development efforts to secure new customers and increase sales. Key Responsibilities: Strategy Development: - Develop and implement a comprehensive strategic plan for the group's heavy machines and equipment sales and operations, aligned with the overall organizational goals and objectives;
- Identify opportunities for business growth, market expansion, and operational improvements within the heavy machines and equipment division; and - Conduct regular market research and analysis to stay informed about industry trends, customer demands, and competitor activities. Sales and Operations - Develop and execute effective sales and operations strategies;
- Identify and develop target customer segments, and sales channels to maximize revenue generation;
- Establish and maintain strong relationships with key customers, dealers, and industry partners to drive sales growth;
- Effectively manage sales teams including developing and monitoring KPIs;
- Monitor sales performance, analyse market trends, and make recommendations for sales optimization and revenue enhancement;
- Provide input on pricing strategies, product positioning, and market differentiation to gain a competitive edge;
- Monitor and report sales revenue and performance metrics;
- Develop and implement strategies to optimize rental operations of the heavy machines and equipment fleet, including pricing, contract management, customer service and fleet utilisation/expansion;
- Ensure efficient and effective utilization of resources, including fleet, personnel, and facilities;
- Collaborate with cross-functional teams, including workshops, suppliers, marketing and customer service to deliver solutions that meet customer needs;
- Implement continuous improvement initiatives and performance milestones to optimize processes, machinery performance and business development strategies. - Implement and maintain standard operating procedures (SOPs) to improve operational efficiency and productivity; and - Monitor and report on customer account activity and provide regular updates to senior management;
- Work collaboratively to promote innovation, operational excellence and best practices;
- Participate in industry conferences, seminars, and networking events to expand knowledge and professional network; and - Regularly travel to operational territories to provide strategic and operational leadership to local teams and generate sales opportunities with new and existing customers. Financial & Stock Management: - Develop and manage the budget for the heavy machines and equipment division, ensuring cost control and revenue generation. - Monitor financial performance, analyse variances, and take corrective actions as needed. - Collaborate with the finance department to ensure accurate financial reporting and compliance with financial policies. - Create and implement appropriate forecasting, ordering and budgeting systems to ensure efficient and sustainable stocking and supply of heavy machines and equipment; and - Collaborate with warehouse teams to manage stock and regularly conduct audits. Supplier Management - Collaborate with suppliers to negotiate contracts, ensure timely delivery of machines and equipment and maintain strong relationships ensuring trust between parties; and - Collaborate on strategies for mutual growth and efficiency, including forecasting, budgeting and training;
- Act as primary point of contact between the local operations and the suppliers; and - Collaborate with the suppliers to ensure machinery needs meet performance and technical standards. Risk Management - Identify and mitigate risks associated with heavy machines and equipment operations, including financial and safety risks; and - Implement appropriate control measures and ensure compliance with risk management policies and procedures. Reporting and Documentation - Maintain accurate records and documentation on all sales activities related to the supply of heavy machines and equipment; and - Prepare regular reports on financial performance, forecasting, ordering and business development opportunities and progress.
**Requirements**:
Key Competencies - Bachelor's degree in Business, Engineering, or a related field. - Proven experience in a senior management role overseeing heavy machines operations, sales, marketing, and fleet rental services. Minimum of ten (10) years experience required, with first-hand knowledge of Komatsu heavy machines and equipment is a must. - Excellent leadership and team management skills, with the ability to motivate and inspire others and effectively collaborate and communicate;
- Exceptional strategic thinking, sales acumen, and marketing skills. - Strong finan
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