Product Manager

2 weeks ago


Dubai, United Arab Emirates Papel Full time

As the Loyalty Product Manager at Papel you will be responsible for driving the development and management of our loyalty-focused products. Your key responsibilities will include:

- **Product Strategy**: Develop a comprehensive product strategy for loyalty solutions in our wallet business. Define the product roadmap and align it with the company's goals.
- **Market Research**: Stay up-to-date with industry trends and competitive products. Identify market gaps and opportunities to enhance customer loyalty.
- **Customer Insights**: Gather and analyze customer feedback and data to understand their needs and preferences. Use this information to drive product development decisions.
- **Feature Definition**: Work closely with cross-functional teams to define product features and specifications. Collaborate with designers, developers, and marketers to bring loyalty products to life.
- **Product Development**: Manage the end-to-end product development lifecycle, from concept to release. Ensure products are delivered on time and within budget.
- **User Experience (UX)**: Prioritize user experience and conduct user testing to optimize the loyalty product's usability and effectiveness.
- **KPI Tracking**: Establish and monitor key performance indicators (KPIs) for loyalty products, including user engagement, retention rates, and revenue impact.
- **Marketing Support**: Collaborate with marketing teams to create effective marketing campaigns and strategies that promote loyalty products to target audiences.
- **Regulatory Compliance**: Ensure that loyalty products comply with relevant fintech and financial regulations.
- Continuous Improvement: Continuously assess the performance of loyalty products and make data-driven recommendations for enhancements and updates.

**Educational Qualifications**
- Bachelor’s degree in Business, Finance, Computer Science or a related field. A Master’s degree is a plus

**Competencies**
- Proven experience (5-7years) as a Loyalty-focused Product Manager, preferably in the fintech industry with a focus on Value Added Services and customer engagement
- An understanding of the Turkish and Middle East market, including the unique challenges and opportunities in the region
- Experience in product development, design thinking, and agile methodologies
- Exceptional analytical and problem-solving skills
- Strong project management and leadership abilities
- Excellent communication and interpersonal skills

**Other Skills**
- Strategic thinker with a customer-centric approach
- Results-oriented and detail-oriented
- Strong team player with excellent collaboration and negotiation skills
- Highly adaptable to the evolving fintech landscape in Turkey and the Middle East
- Passion for fintech innovation and commitment to shaping the industry’s future



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