Marketing Manager Consumables, Cl Marketing

4 days ago


Dubai, United Arab Emirates Amazon Middle East and NA FZ Full time

BA/BS degree or certificate of completion of studies required
- Experience (can include internships) with roles focused on marketing or analytical type positions.
- 1+ years of experience doing one of several roles: quantitative/financial analysis, retail buying, retail planning & allocation, product/project management, marketing or e-commerce.
- Fluency in English and Arabic
- High threshold for working in an ambiguous, fast paced environment start-up like environment - figuring it out and adapting as you go
- A willingness to roll up sleeves to get it done

Job summary
Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon continues to grow and evolve as a world-class e-commerce platform.
GCC Consumables team is looking for an entrepreneurial and dynamic marketing leader to drive traffic, merchandising and customer acquisition initiatives. Main focus area will be: (i) increasing Consumables flagship program (i.e., Super Saver Week) Brand awareness and penetration, expanding the program also to other channels and categories; (ii) marketing Super Saver Week to UAE local population and establishing Amazon.ae as the default Supermarket /CL destination; and (iii) benchmark with other Amazon Market Places to identify Marketing initiatives focused on Consumables categories to be potentially implemented in UAE (e.g., Amazon Super, Category events, storefronts curation, etc).

Key job responsibilities
1. Performance Marketing - End to end ownership of conceptualising, executing and optimising Marketing campaigns:
a) Create marketing campaigns in line with category goals and optimise spends according to performance
b) Liaise between category team and external partners to execute specific initiatives
c) Drive efficiencies by analysing performance data and aligning with business goals
d) Regularly track and share campaign performance with stakeholders
2. Drive customer engagement programs such as coupons and basket offers to drive new customer acquisition
3. Work on in-depth customer journey by analysing customer metrics to guide decision making. Present to senior management internally
4. Conceptualize, design and execute on
- and off-Amazon marketing initiatives. Develop, test and execute new multi-channel marketing plans to drive awareness and consideration for our products

UAE National
**2-4 years of experience doing one of several roles**: quantitative/financial analysis, retail buying, retail planning & allocation, product/project management, marketing or e-commerce.
- Experience using analytical tools (Excel, SQL, Google Analytics)
- Basic knowledge of HTML and/or website content management systems as well as design tools (Photoshop, etc.).
- Experience in marketing, negotiating or consulting is a plus
- Please provide English language resume.



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