Head of Marketing

4 weeks ago

Dubai, United Arab Emirates Hassi Properties Full time

**The Opportunity**

The Head of Marketing and Communications will be responsible for managing the company’s PR and regional marketing initiatives, including proposing, developing and implementing PR and marketing plans. This role will act as the key stakeholder in developing and driving execution of the marketing and communications strategy for the Company based in the UAE and the UK with a strong focus on revenue and ROI. The Head of Marketing will assist with marketing collateral, this would include PR activities positioning Hassi Properties, Land of Profits and our other companies thought leaders across our company focus.

**Key Tasks**
- Manages all marketing and delivery of activities such as advertising and promotion, events and conferences.
- Manages the organization's day-to-day advertising/marketing, media relations, creative editorial, social media and other communications services.
- May manage a marketing centre or group, including training, monitoring performance issues, promoting a team environment, provides work direction and promotes an environment of innovation and though leadership.
- Plans and organizes corporate promotional activities and shows our company products and services to internal and external clients, including overseeing and working closely cross functional teams.
- May manage the information flow that is communicated to various media channels. Provides information for press releases, feature stories, and by line articles.
- Oversees specific communications initiatives as needed.
- Interacts with the Managing Director and Head of Departments to form market strategies.
- Develops the marketing strategy for the business in line with company objectives, past performance and market forecasts.
- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.
- Oversees the marketing budget and works within budget to develop cost effective marketing plans for each service line.
- Works closely with internal stakeholders to develop marketing concepts and design marketing materials. Creates a wide variety of templated and marketing materials in line with marketing plans.
- Provides cost estimates for internal stakeholders by researching costs and negotiating with vendors.
- Monitors and reports on the effectiveness of marketing communications and prepares monthly and quarterly marketing reports for management.
- Created content for social media, press, print and other means that seem fit for our companies
- Monitor and manage our social media channels including but not limited to Facebook, Instagram, Twitter, TikTok and LinkedIn
- Manage our CRM platform and ensure that data is accurate

**Our ideal person is someone who**:

- Has acquired a four-year Bachelor's university/college degree and a minimum of 5 years Marketing experience within reputable organisations
- Proven Public Relations experience showing a trajectory of growth in brand exposure
- Strong media relations experience
- Has come from a background in an agency where client pitches and business development are key to success
- Demonstrates fluency in English, verbal and written.
- Has managed social media channels and campaigns
- Understands Google Analytics and can produce monthly reports to the Management on our key trends
- Expert in content creation tools such as Adobe Photoshop, Adobe Illustrator, Canva and other platforms
- Expert in Facebook and Instagram Ads Manager

**Salary**: AED7,000.00 - AED10,000.00 per month

**Experience**:

- Marketing: 5 years (preferred)

**Language**:

- English (preferred)

Ability to Commute:

- Dubai (required)

Ability to Relocate:

- Dubai: Relocate before starting work (required)

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