Marketing Manager
1 week ago
**Who we are**
Welcome to PANGAIA, a materials science company on a mission to save our environment. We are a global collective of one heart and many hands — scientists, technologists, designers — creating essential products from innovative tech and bio-engineered materials.
We design products for living in, for any situation and for basic needs. We create our products with smart technology and use as many sustainable & recyclable elements as possible.
**_ We are starting a movement. Designing a better future._**
**About the role**
As the Marketing Manager, reporting into the Middle East Lead, you will take the lead on all of our marketing initiatives in the region. With a whole scope of projects ranging from building influencer partnerships to driving our brand awareness, this is a great opportunity to make a long lasting impact at PANGAIA.
You will be the driver behind all marketing projects for PANGAIA’s upcoming presence in the Middle East, by bringing bright and new ideas, managing our end to end marketing, and delivering our marketing strategy to an exceptional standard.
- If you’re looking for autonomy in your next role and you’re excited by joining a rapidly growing team with a strong customer base and an appetite for innovation in fashion, we would love to hear from you_
**Responsibilities**
- Lead the development and execution of the overall marketing strategy for the Middle East region, with a focus on influencer strategy, store marketing, events, localised content
- Build and continuously develop the Middle East social channels (Instagram and TikTok) to increase brand visibility and engagement with target audiences
- Plan and execute product placement and digital billboard campaigns to drive brand awareness and reach new audiences
- Build and maintain a strategic PR calendar, planning content that will engage external partners
- Manage budgets and allocate resources to initiatives
- Measure and analyse the success of marketing initiatives and adjust the marketing roadmap to maintain maximum impact and ROI
- Stay up-to-date with the latest local marketing trends, best practices, whilst still incorporating new ideas
- Build and maintain external relationships to effectively promote brand, seeking high level placements in print, broadcast and online media
**Requirements**:
**About you**
- A self-starter who is comfortable in a fast-paced environment
- A marketing generalist who wants to have an impact in their next role
- Have experience in a consumer marketing role (bonus: if you have worked in fashion/retail)
- A confident marketeer in building influencer strategies and partnerships
- Can run marketing programmes and integrated marketing campaigns
- You enjoy cultivating relationships with internal stakeholders, external stakeholders and potential partners
- Passionate about the PANGAIA mission and motivated to help bring our work to the Middle East
- A strong understanding of the Middle East, local norms and ways of working
- Exceptional project management skills and demonstrated experience managing projects with stakeholders and meeting tight deadlines
- Ability to problem solve and be solutions driven to overcome challenges that may block the delivery of a project
- Strong English skills, conversational Arabic is a bonus
**Benefits**
**Why PANGAIA?**
- PANGAIA is one of the hottest companies in the fashion, science and innovation space, with fantastic buzz and global customers.
- Sustainability is not just a buzzword to us. The material science technology we’re building is truly innovative and created with purpose (check out our impact report).
- We’re an enthusiastic team of curious people, who like to solve complex problems, collaborate as a diverse team from all over the world, and celebrate success.
- We can offer strong compensation in a growing business, as well as a benefits package which includes 24 days holiday (+13 UAE public holidays), health insurance and hybrid working options.
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