Video Content Strategist

6 months ago


Dubai, United Arab Emirates Expin Full time

**Job Summary**: Seeking a dynamic Video Content Strategist adept in leading content production, optimizing video SEO, and enhancing user engagement. This role involves directing production teams, analyzing content performance including drop rates, and developing strategies for both organic content and video ads.

**Key Responsibilities**:
**Direction of Production Teams**: Guide production teams in creating high-quality, engaging video content that aligns with brand goals.

**Content Analysis and Optimization**: Analyze key performance metrics, including drop rates and viewer engagement, to optimize content and inform future strategies.

**UGC Strategy Development**: Create initiatives to boost user-generated content, leveraging audience engagement for brand reach and authenticity.

**Video Ad Production**: Strategize and oversee the creation of impactful video ads that effectively convey brand messages and drive user action.

**Content Strategy and Planning**: Develop and implement comprehensive video content strategies, ensuring alignment with overall marketing goals.

**Social Media Trends and Insights**: Stay abreast of evolving trends and algorithm changes on platforms like TikTok, YouTube, and Instagram to tailor content appropriately.

**Collaborative Teamwork**: Work closely with marketing, creative, and sales teams to ensure a unified and effective approach to video content.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Film, or related field.
- Proven experience in video content strategy, particularly in digital and social media platforms.
- Strong understanding of video analytics, SEO, and social media algorithms.
- Creative storytelling and excellent communication skills.
- Experience in leading and directing video production teams.

**Preferred Skills**:

- Proficiency in video editing and production tools.
- Experience in developing video ad campaigns and user-generated content strategies.
- Ability to analyze and interpret data to inform content decisions.

**Salary**: From AED16,000.00 per month

Application Question(s):
**Experience**:

- video analytics: 3 years (preferred)



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