Social Media Strategist
6 months ago
Join our client within a dynamic marketing agency, where creativity meets strategy. As a Social Media Strategist, you will be an integral part of the team, driving impactful social media campaigns that resonate with audiences and deliver measurable results. Our client is seeking a talented Social Media Strategist to develop and execute comprehensive social media strategies for their clients.
**Responsibilities**:
- Develop tailored social media strategies for clients based on their objectives, target audience, and industry landscape.
- Create content calendars and schedules for social media posts, ensuring consistent and engaging messaging across all platforms.
- Manage and curate content across various social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Monitor social media trends, insights, and analytics to identify opportunities for optimization and improvement.
- Foster community engagement and interaction through timely responses to comments, messages, and inquiries.
- Collaborate with internal teams, including creative, design, and account management, to align social media efforts with overall marketing strategies.
- Stay up-to-date with the latest developments in social media algorithms, tools, and technologies, and provide recommendations for innovation and enhancement.
- Prepare regular reports and presentations to communicate campaign performance, insights, and recommendations to clients and stakeholders.
**Requirements**:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proven experience as a Social Media Strategist or similar role, within a marketing agency environment.
- In-depth knowledge of social media platforms, trends, and best practices.
- Excellent written and verbal communication skills, with a keen eye for detail and creativity.
- Proficiency in social media management tools, analytics platforms, and Microsoft Office Suite.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Collaborative mindset with the ability to work effectively in cross-functional teams.
- Certification in social media marketing or related areas (e.g., Facebook Blueprint, Google Analytics) is a plus.
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