Brand Manager

3 weeks ago


Dubai, United Arab Emirates Al Mayya Group Full time

Job Description. FMCG EXPERIENCE ONLY TO APPLY

**Brand Manager - FMCG. Role is vital to balance between the intermingled activities of sales, marketing and production (or potentially demand planning), thus avoid stock dumping or out of stock situations.**

Job Objectives - implementing the following:
Marketing and promotion campaigns (in line with the group overall image) to strengthen brand awareness of a portfolio of products (predominantly fresh produce products);
- Branding strategies to increase brand value and awareness and sales opportunities;
- Performance monitoring in terms of brand awareness;
- In-store displays including products planogram and placement to ensure best visibility;
- Balance between the sales, marketing and production activities.
- Marketing and promotion budgets and ROIs.

Daily responsibilities:

- Conduct market research to explore target market, industry trends, public perception and future market opportunities;
- Identify the current position of the brands in the market and approaches for enhancement.
- Analyse brands of competitors, consumer trends and shopping behaviors;
- Design research-based brand strategies to i) launch a new brand in the market; and ii) enhance an existing brand’s position for growth. The brand strategies shall ensure brand building and consistency.
- Develop and monitor marketing and promotion campaigns to better communicate brand massage;
- Liaise with the sales team and marketing department for marketing and promotional activities;
- Involve in the product packaging, point of sales materials and web design;
- Design and supervise content such as artwork, print and digital media and press release;
- Measure and report on success of marketing and promotion campaigns.
- Monitor the performance of the brand through KPIs;
- Follow consumer trends and keep up to date with the relevant industry;
- Design and set up in-store display and products planogram in retail outlets;
- Provide couching and support to the merchandising team in relation to products planogram, in-store promotion and point of sales materials;
- Work with the sales team to define the optimal SKUs assortment per sales channel;
- Work with the sales team and finance department on the pricing structure to reach the perfect price point (PPP);
- Coordinate with the sales team, production unites and marketing department to avoid stock dumping activities or out of stock situations;
- Involve in the sales forest with the sales team;
- Develop marketing and promotion budgets and ROIs in connection with sales forecast.
- Achieve profit targets, timelines and the company’s budgets.

**Requirements**:

- Bachelor degree in Marketing or Business Administration/with experience in brand marketing and sales - FMCG;
- 5 years of related experience (brand management, brand strategy or brand marketing management - especially for new brands);
- Experience in marketing activities (BTL and ATL);
- Experience in promotional activities (including trade offers);
- Experience in in-store displays including products planogram and placement.
- Experience/background in fresh produce industry;
- Strong English communication skills. Arabic communication skills are preferred but not required;
- Strong organizational skills as it is expected to work with many stakeholders;
- Market analysis skills;
- Creativity skills and the ability to generate new ideas (text and visual) to differentiate the brands;
- Very good knowledge of sales activities - FMCG;
- Very good knowledge of accounting.
- Careful attention to details.

**Salary**: From AED1.00 per month

Ability to commute/relocate:

- Dubai: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- FMCG Branding: 5 years (required)



  • dubai, United Arab Emirates Brand Ripplr Full time

    Talent Manager | Brand Ripplr DubaiBrand Ripplr is the MENA region’s leading influencer marketing platform providing front-to-end strategy and campaign management solutions for influencer marketing campaigns backed by data and analytics.Company Overview: Brand Ripplr is a forward-thinking agency specializing in digital marketing, content strategy, and...


  • dubai, United Arab Emirates Brand Ripplr Full time

    Talent Manager | Brand Ripplr DubaiBrand Ripplr is the MENA region’s leading influencer marketing platform providing front-to-end strategy and campaign management solutions for influencer marketing campaigns backed by data and analytics.Company Overview: Brand Ripplr is a forward-thinking agency specializing in digital marketing, content strategy, and...

  • Brand Executive

    2 weeks ago


    Dubai, United Arab Emirates Contact Lenses Brand Full time

    CONTACT LENSES BRAND BRAND SPECIALIST What we want: 1. International Distribution Management: - Coordinate with distributors and retailers across various countries to ensure seamless brand representation and availability. 2. Creative Brand Development: - Conceptualize, design, and implement creative Point of Sale Materials (POSM) and visuals to enhance...

  • Brand Executive

    2 weeks ago


    dubai, United Arab Emirates Wonder Brand Toys Trading LLC Full time

    Wonder Brand Toys Trading LLC is a baby and child care distribution company, specializing in sourcing and supplying renowned Baby, Nursery, and Toy brands to retailers across the MENA region. Based in Business Bay, Dubai, UAE, we are committed to delivering high-quality products and exceptional service to our clients. To learn more about our organization and...


  • Dubai, United Arab Emirates TT Brand Full time

    Manage Instagram Brand page - Collection and processing information. - Increase brand awareness; - Acquiring the target audience and lead generation; - Informational customer support, processing negative feedback; - Supporting customer loyalty towards the brand. - Search for potential customers - Analysis of audience. - Inform customers about all upcoming...


  • Dubai, United Arab Emirates Brand Ripplr Full time

    **Company Overview**: Brand Ripplr is a forward-thinking agency specializing in digital marketing, content strategy, and talent management. We are on the lookout for a proactive Influencer/Talent Manager to join our vibrant team. This role will be instrumental in forging strong relationships with influencers and talents, ensuring their success both on and...

  • Brand Manager

    2 weeks ago


    Dubai, United Arab Emirates ERC International Full time

    The Brand Manager works in partnership with their stores to manage overall business and deliver sales results. Responsibilities include but are not limited to timely placement and processing of merchandise, maintaining strong visual presentation and identifying store specific opportunities. **Responsibilities**: Brand Growth and Profitability - Maximize...

  • Brand Manager

    1 week ago


    Dubai, United Arab Emirates STARTVILE MARKETING SERVICES Full time

    ‍**Brand Manager Duties** - Develop brand strategies through integrated marketing that builds value, builds equity, and builds business - Develop and oversee media plans that increase visibility and awareness - Maintain consistent branding with company’s product, services, image, and voice - Develop, implement, and manage comprehensive branding and...

  • Brand Manager

    20 hours ago


    Dubai, United Arab Emirates Wayz HR Solutions Full time

    Are you passionate about the Restaurant industry? Do you have a creative mindset and a strategic approach to marketing? We are seeking dynamic individuals to join our team as Lebanese Restaurant Brand Manager. If you thrive in a fast-paced environment and have a proven track record in brand management and marketing, we want to hear from...

  • Brand Manager

    2 weeks ago


    Dubai, United Arab Emirates BestinBrands Full time

    **About the Company**: BestinBrands is the leading authorized distributor of more than 100 brands in Bangladesh across 3 categories: - Luxury beauty categories - Food & Beverage - Toys As the brands portfolio is growing, we are looking for a Brand Manager based in Dubai to take over some brand management. **BRAND MANAGER** **Main...

  • Brand Manager

    1 month ago


    Dubai, United Arab Emirates Rain Management Consultancies Full time

    **Position Overview**: As a Brand/Content Manager, you will play a pivotal role in shaping and maintaining the overall brand identity and content strategy for the company. Your primary responsibility will be to create, curate, and manage compelling content that aligns with the brand's vision and resonates with the target audience. This position requires a...

  • Brand Manager

    2 months ago


    Dubai, United Arab Emirates ORIENTAL WISEMAN GENERAL TRADING Full time

    **Position Overview**:As a Car Brand Manager, you will be responsible for overseeing and executing marketing strategies to promote and enhance the brand image and sales performance of a specific car brand within the company's portfolio. Your role will involve developing and implementing brand strategies, managing cross-functional teams, analyzing market...

  • Brand Manager

    1 hour ago


    Dubai, United Arab Emirates ORIENTAL WISEMAN GENERAL TRADING Full time

    **Position Overview**:As a Car Brand Manager, you will be responsible for overseeing and executing marketing strategies to promote and enhance the brand image and sales performance of a specific car brand within the company's portfolio. Your role will involve developing and implementing brand strategies, managing cross-functional teams, analyzing market...

  • Brand Manager

    1 month ago


    Dubai, United Arab Emirates Notions Group Full time

    **Job Overview** We are seeking a talented and experienced Brand Manager to join our marketing team at Notions Group. As a Brand Manager, you will be responsible for developing and executing brand strategies to strengthen brand equity, drive brand awareness, and increase market share. This is an exciting opportunity to lead brand-building initiatives and...

  • Brand Manager

    3 days ago


    Dubai, United Arab Emirates Vertex Consulting Full time

    Looking for a **Brand Manager** for a Fashion Retail company based in Dubai. She will be responsible for overseeing the development and implementation of branding strategies to promote and enhance a company's products. She will also be responsible for developing Brand Strategy, Brand Identity, Marketing Campaigns, Product Launches, Brand Monitoring, Brand...

  • Brand Manager

    1 week ago


    Dubai, United Arab Emirates MIMAR MODELS MODEL BUILDERS Full time

    We are seeking a creative and strategic Brand Manager to develop, implement, and manage our brand strategy. The Brand Manager will be responsible for maintaining brand integrity that aligns with our brand values and objectives. Job Responsibilities: - **Strategic Brand Development**: Crafting and executing long-term strategies that align the brand with...

  • Brand Manager

    2 weeks ago


    Dubai, United Arab Emirates V REKRUT HR SOLUTIONS Full time

    Looking to Hire a Graduate with minimum 5 years of experience in brand management and strong understanding of consumer behaviour, market dynamics, and brand positioning. One will be responsible for developing and executing effective brand strategies to drive brand awareness, enhance brand equity, and achieve business objectives. **Job Types**: Full-time,...

  • Creative Manager

    3 weeks ago


    dubai, United Arab Emirates Brand Platforms FZCO Full time

    - Actively engage in the registration of Dubai’s premier photography and videography services with a diverse clientele.- Take charge of managing several social media accounts (Internal and External)- Provide a weekly plan, guarantee the timely submission of weekly reports and maintain a continuous readiness of content, post, hashtags for a 15 day period...

  • Creative Manager

    7 days ago


    dubai, United Arab Emirates Brand Platforms FZCO Full time

    - Actively engage in the registration of Dubai’s premier photography and videography services with a diverse clientele.- Take charge of managing several social media accounts (Internal and External)- Provide a weekly plan, guarantee the timely submission of weekly reports and maintain a continuous readiness of content, post, hashtags for a 15 day period...

  • Brand Manager

    2 months ago


    Dubai, United Arab Emirates Deira Hassan Ali Tareq Group of Co. Full time

    We are looking for an experienced Brand Manager to develop and implement marketing activities that increase brand value, awareness and market share. **Brand Manager Responsibilities**: - Researching and analyzing consumer behavior, market trends and competitor activity. - Establishing budgets, performance specifications and sales estimates. - Developing...