SEO Executive
2 weeks ago
**Job description**
**Key Responsibilities**:
**SEO Strategy Development**:
- Develop and implement comprehensive SEO strategies to improve organic search rankings and increase website traffic.
- Conduct in-depth keyword research, competitive analysis, and content optimization.
**Campaign Management**:
- Plan, execute, and optimize PPC and digital marketing campaigns across various platforms (Google Ads, Social Media Advertising).
- Monitor and analyze campaign performance metrics to maximize ROI and achieve KPIs.
**Lead Generation**:
- Identify and implement innovative lead generation strategies.
- Collaborate with sales and marketing teams to optimize conversion funnels.
**Content Collaboration**:
- Work closely with content creators to develop SEO-friendly content that aligns with marketing goals.
- Ensure all content is optimized for search engines and user experience.
**Analytics & Reporting**:
- Utilize SEO and analytics tools to track performance.
- Prepare regular reports on SEO and campaign performance, providing insights and recommendations.
**Stay Updated**:
- Keep abreast of the latest SEO and digital marketing trends, algorithm updates, and best practices.
- Implement new techniques to improve website rankings and campaign effectiveness.
**Qualifications**:
**Experience**:
- Minimum of 4 years of professional experience in SEO and digital marketing.
- Proven track record of managing successful SEO campaigns and lead generation initiatives.
**Skills**:
- Proficiency with SEO tools.
- Experience with PPC management and advertising platforms.
- Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
- Excellent communication and interpersonal skills.
- Strong project management skills with the ability to handle multiple projects simultaneously.
**Additional Skills**:
**Technical Knowledge**:
- Familiarity with HTML, CSS, and content management systems (CMS).
- Understanding of website architecture and UX/UI principles.
**Digital Marketing**:
- Knowledge of social media marketing and content marketing strategies.
**Soft Skills**:
- Creative thinker with a results-driven mindset.
- Ability to work collaboratively in a team environment.
- Strong attention to detail and organizational skills.
Pay: AED2,500.00 - AED4,500.00 per month
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