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Digital Marketing Manager

1 month ago

Dubai International City, United Arab Emirates Omnia Stores Full time

We want an energetic Marketing Manager/Social Media Manager to manage the Marketing department & assist Chief Executive of our company within the retail/ecommerce industry. This work will be a critical factor for the smooth operation of the company and the attainment of its goals.

Must be fluent in English and Arabic both.

**Responsibilities**
- Expert in Snapchat marketing for Saudi Arabia & UAE. Instagram and Google Merchant, Youtube Ads.
- Developing marketing strategies for new products.
- Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
- Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
- Monitor the performance of digital marketing campaigns using various analytics tools. Analyze data to identify trends, insights, and areas for improvement
- Manage the digital marketing budget effectively, allocating resources to campaigns that have the highest potential for ROI (Return on Investment)
- Collaborate with other departments, such as the creative team, sales team, and product team, to ensure a cohesive marketing approach that supports overall business objectives.
- Brainstorming fresh advertising ideas with senior management
- Coordinate with the sales team and other departments to produce effective strategies
- Identifying potential new markets and creating a plan to enter the market
- Undertake coordination of the marketing initiatives and social media for all outright.
- Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
- Assist in the organizing of promotional events and develop traditional or digital campaigns.
- Prepare and deliver promotional presentations as needed
- Occasionally compose and post online content on the company’s website and social media accounts.
- Compose marketing literature (brochures, press releases etc.) to augment the company’s presence in the market.
- Communicate directly with clients and facilitate productive relationships with them and their corporate partners.

**Skills**
- Proven experience as a marketing & social media manager
- Bilingual (Fluent in English/Arabic) is a must.
- Degree in Management, Marketing or similar field
- 5+ years experience managing digital marketing team end to end (360 degrees)
- Experience managing large digital media budget and deploying budget across multiple advertising platforms
- Certification in Google Ads / or similar
- Superior knowledge of search engine criteria/algorithms, best practices, trends and industry developments
- Strong ability to think a bigger picture and savvy mind for Marketing
- Top-notch communication skills and a collaborative spirit
- Strong interpersonal and problem solving abilities
- Working quickly without compromising quality
- BS/BA in Marketing, Business, Public Relations, or relevant field is a strong advantage

**Salary**: AED7,000.00 - AED8,000.00 per month

Ability to commute/relocate:

- Dubai International City: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Do you have proven campaigns for Google Ads, Meta & Snapchat?