Performance Marketing Executive

6 months ago


Sharjah, United Arab Emirates DAMAS MEDICAL CENTER Full time

**Performance Marketing Executive**

We are seeking a highly motivated and experienced Arabic speaker Performance Marketing Executive to work in a Medical Centre in Sharjah. With 3 years of experience, preferably in Healthcare.

Main responsibilities will include:

- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Implementing A/B testing and conversion rate optimization
- Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
- Create engaging and relevant ad copy to boost campaign conversion.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to company goals.
- Monitor and evaluate search results and search performance across the major search channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Implementing successful lead generation strategies
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
- Staying updated with the latest performance marketing trends and technologies

Key requirements:

- You have a degree in Marketing, Business Administration, or a related field
- You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media paid ads, and other digital channels
- You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
- You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
- You are a highly goal-oriented individual and have excellent communication skills
- You are open-minded, curious, and a strong problem solver

Requirement:

- Must be located in the UAE
- Immediately available preferred

**Language**:

- Arabic Language (required), English (required)

**Language**:

- Arabic (preferred)


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