Content Marketer
3 months ago
At **TexAu**, we are searching for a **Content Marketer** to create compelling and informative content that educates and engages our audience. You will be responsible for producing high-quality blog posts, case studies, guides, and video scripts that showcase how TexAu's automation tools can solve real-world problems for businesses. Your work will play a critical role in driving organic growth and establishing our brand as a leader in the automation space.
**What You'll Do**
- **Create High-Quality Content**: Write blog posts, articles, case studies, product guides, and video scripts that demonstrate the value of TexAu's automation tools.
- **Content Strategy and Planning**: Develop and execute a content strategy to drive organic traffic and generate leads, working closely with the marketing team to align content with broader marketing goals.
- **SEO-Driven Content Creation**: Conduct keyword research and write SEO-optimized content that helps rank on search engines and drive organic traffic to our website.
- **Collaborate Across Teams**: Work with product, sales, and customer success teams to understand customer pain points and create content that addresses those challenges.
- **Content Distribution**: Promote content through social media channels, newsletters, and other platforms to reach a wider audience.
- **Measure and Analyze**: Track the performance of content (traffic, engagement, conversions) and adjust strategies based on insights.
- **Build Thought Leadership**: Position TexAu as a leader in the automation industry through educational, insightful, and engaging content.
**What We're Looking For**
- **2+ years of experience** in content marketing, copywriting, or a similar role (preferably in SaaS or B2B).
- Proven ability to create content that educates and engages, while driving traffic and conversions.
- **Strong understanding of SEO** and experience with keyword research and optimization.
- Exceptional writing, editing, and storytelling skills, with a strong portfolio of published content.
- Ability to **translate complex product features** into clear and concise content that resonates with a broad audience.
- Experience with content management systems (CMS) like WordPress, as well as tools like Google Analytics, Ahrefs, or SEMrush.
- A self-starter who is highly organized and able to manage multiple projects at once.
**Nice to Have**
- Experience with **video content creation** or video scriptwriting.
- Knowledge of automation tools and trends in the SaaS or B2B software space.
- Experience in social media marketing and distribution of content.
**Benefits**
- Competitive salary package.
- Comprehensive health insurance and paid time off.
- Opportunities for professional growth and skill development.
- Collaborative and supportive work environment.
**About TexAu**
**TexAu** is an innovative SaaS company providing automation tools to help businesses enhance productivity and scale. We’re on a mission to revolutionize how companies automate workflows, and we need talented content creators like you to help us tell our story. Join us and be part of a dynamic team driving the future of automation.
**Job Type**: Full-time, Permanent
Pay: AED4,000.00 - AED7,000.00 per month
Application Deadline: 22/09/2024
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