Furniture Group Leader Retail Ikea

3 weeks ago


Dubai, United Arab Emirates IKEA Full time

**Company description** Job Requisition ID**:152456

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

**Job description**

**Location : IKEA, Jebel Ali**

**Overview of the role**

To achieve an enjoyable, convenient and successful shopping and buying experience that leads to increased sales and sustained long-term profitability. To create satisfied customers in an efficient and effective way by using all media and sales channels available in order to attract and encourage more customers to visit more often and buy more. This is achieved by optimising the sales priorities using commercial activities and securing the right forecasts for the total IKEA offer. The main responsibilities are to ensure satisfied customers, develop and execute sales steering and selling the IKEA way.

**What you will do**

OPERATIONS
- Optimise the IKEA shopping experience in your shop and store to secure satisfied customers and increase sales. You do this by motivating and inspiring your department team using knowledge of the IKEA product range and services, the local market and IKEA customers.
- Optimise sales and profitability of the department through following up, conducting analyses and taking actions.
- Define the range in your sales area of Showroom and Markethall to be sold by all stores and together with shopkeepers you drive the process of selecting the suppliers and managing all the contracts in order to achieve economies of scale in the purchasing by generating large volumes
- Enhance the competitive strength of the IKEA product range by ensuring the implementation of all range issues related to systems and methods stated in IKEA Concept Documentation and by keeping yourself updated about the local market conditions
- Strive to reach the IKEA positioning objectives and use IKEA tools and the expertise of your team and colleagues to support you.
- To steer the performance in your area operations towards maximized sales and optimised long-term:

- To act as a highly efficient, and staffed sales mechanism
- To show home furnishing solutions full of inspiring home furnishing ideas
- To serve as a well-qualified home furnishing specialist
- To provide a day out for the whole family.
- Stay in contact with IKEA of Sweden and the distributor to select, price, phase in and phase out the range for your market
- Perform all range administration in the sales IT-system for products belonging to your Business Area
- Work closely with the Logistics team to secure that the sales forecasts are adapted to the sales patterns in order to achieve an optimal goods flow
- Choose products of the IKEA Extra range in accordance with the Choosing from the IKEA product range manual
- Set prices on the IKEA range and you work closely with the shopkeepers in the stores to continuously track competitors’ price levels in order to secure the IKEA low-price leadership. In this work, you use systems and methods described in the IKEA genuinely low prices manual and Setting prices the IKEA way manual
- Make sales budgets for the IKEA range in your Business Area

COMMERCIAL
- Together with his colleagues and managers, they contribute actively in the development and implementation of a clear IKEA Sales & Range action plan for the store using the store business plan and country business plan. These are supported by input from Growing IKEA together and the IKEA Sales Direction & Strategy. Develop and execute an annual action plan for his area based on agreed goals.
- Stay in weekly contact and support the shopkeepers in the stores
- Choose products from the IKEA Extra range in accordance with the Choosing from the IKEA product range manual
- Select and ensure availability of products for all the marketing activities in the commercial calendar, in close partnership with the Logistics department
- Support the stores by producing buying guides for complex product series
- Maintain ongoing communication with the IKEA range distributor regarding all issues related to the range and the annual IKEA range cycle
- Ensure the shop is in excellent shape as new and fully and efficiently stocked with the four merchandising basics in



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