Manager - Brand and Communication

4 months ago


Dubai, United Arab Emirates Sobha Realty Full time

**About Sobha Furniture**

SOBHA epitomizes “passion at work” in totality. It serves as our compass which guides us towards creating world class quality products and workmanship. It guides us to be transparent in all our dealings and adhere to delivery on time, each time.

We draw heavily from the innate qualities of our founder, Mr. PNC Menon, who embodies the brand. He established in 1976 as an interior decoration firm in Oman as a visionary leader in the space and we have grown our presence world-over with developments and investments in the UAE, Oman, Bahrain, Brunei, and India. Simply put, this means that we do not cut corners towards making best - in - class products. Our work revolves around creating ‘quality’ with immense passion like Mr. Menon himself - the builder extraordinaire, who revolutionized the way people see quality in the realty sector and now furniture industry.

Sobha Furniture is the newest segment in the Sobha enterprise to partner with our Realty and Construction partners to bring high quality and craftsmanship, Sobha is known for, into the furniture industry. The office is based in Dubai, and has local factories that build furniture, kitchens, and wardrobes. Planning to expand in 2025, the team is expanding to accommodate our speed to market.

**About the Role**

Sobha Furniture is looking for a Brand and Communications Manager that will be responsible for leading the day-to-day management of communication plans related to branding and building equity among external and internal stakeholders, press and media as well as internal communications.

Reporting to the Head of Marketing, collaborating closely together to develop a forward communications strategy and plan to reach long term objectives.

**Responsibilities**
- Develop a comprehensive corporate branding strategy that aligns with Sobha purpose, values and strategic positioning.
- Steward the corporate brand through cross collaboration with other Marketing teams and Sales.
- Oversee all aspects of external public relations communications, internal communications and branding.
- Ensure creation and execution of effective public relations campaigns that promote our corporate brand, brands and products, and services to a variety of stakeholders and audiences.
- Monitor and report the impact and effectiveness of team efforts and provide regular reports and feedback to senior management and relevant functions.
- Ensure compliance with all applicable laws, regulations, policies and guidelines related to all efforts.
- Manage corporate relations with headquarters in Dubai as well as ensure alignment with corporate guidelines.
- Bachelor's degree in marketing, communications, public relations or other related field. Master’s degree preferred.
- 6-10 years of marketing experience, focused on communication with clients, branding and public relations.
- Preferably in consumer-packaged goods, furniture industry or interior design.
- Demonstrated ability to develop and execute strategic and creative branding, communications and public relations plans and campaigns that achieve measurable results.
- Proven excellence in verbal and written communications skills with the ability to craft compelling and engaging messages for various audiences and channels.
- Proven strength in managing multiple stakeholder relations, with demonstrated examples of managing complex relationships.
- Demonstrated exceptional leadership and management skills with the ability to motivate, coach and inspire a diverse and high-performing team.
- Demonstrated ability to work under pressure, manage multiple objectives and deadlines and adapt to changing priorities and demands.

**Location and Commitments**

The role is based in Dubai and mainly in the office. Some local travel may be required around the city between offices and factories. Some international travel may be required, up to 20%. The role requires normal office working conditions, sitting and standing.

**Job Types**: Full-time, Permanent

Pay: Up to AED14,000.00 per month

**Education**:

- Bachelor's (preferred)



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