Marketing & Student Recruitment Executive (Uae

6 months ago


Ras alKhaimah, United Arab Emirates American University of Ras Al Khaimah Full time

**Job Summary**:
The American University of Ras Al Khaimah (AURAK) is a prestigious higher education institution located in the Emirate of Ras Al Khaimah in the United Arab Emirates. AURAK is known for its commitment to academic excellence, innovation, and fostering a diverse and inclusive learning environment.

The Marketing and Student Recruitment Executive is a key member of the Office of Marketing and Communications (OMC). This position supports the marketing and student recruitment office in executing effective marketing and student recruitment plans, branding, social media, and advertising campaigns through proper coordination with the office and other departments of the university. The position is responsible for developing, managing, and recruiting students in the GCC region to achieve growth in student enrollment for the University.

The post holder will be responsible for establishing strong relations between AURAK and high schools to drive the recruitment of new students through the partnership. The position also requires the provision of superior customer service in a multi-cultural environment.
**Marketing & Student Recruitment Executive**

**American University of Ras Al Khaimah**

**General information about institution**

The American University of Ras Al Khaimah (AURAK) is an independent co-education institution of Higher Education that provides an integrated American-style, undergraduate and graduate education. All programs are accredited by the Ministry of Education of the UAE; additionally, it is accredited by the U.S. regional accreditation association, the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC). The American model of higher education ensures not only skills in specific academic fields, but also a general education curriculum that exposes students to new ideas and ways of thinking critically about local and global issues. AURAK is a young and rapidly growing university. AURAK is located in Ras Al Khaimah, one of the Northern Emirates and a rapidly growing region. The beauty of Ras Al Khaimah is reflected in its traditions and diverse landscapes — its white sandy beaches, the majestic Hajjar Mountains, the expansive desert and its sands dunes, and the many historical sites.

**Job Purpose & Responsibilities**

The American University of Ras Al Khaimah (AURAK) is a prestigious higher education institution located in the Emirate of Ras Al Khaimah in the United Arab Emirates. AURAK is known for its commitment to academic excellence, innovation, and fostering a diverse and inclusive learning environment.

The Marketing and Student Recruitment Executive is a key member of the Office of Marketing and Communications (OMC). This position supports the marketing and student recruitment office in executing effective marketing and student recruitment plans, branding, social media, and advertising campaigns through proper coordination with the office and other departments of the university. The position is responsible for developing, managing, and recruiting students in the GCC region to achieve growth in student enrollment for the University.

The post holder will be responsible for establishing strong relations between AURAK and high schools to drive the recruitment of new students through the partnership. The position also requires the provision of superior customer service in a multi-cultural environment.

**Minimum Qualification and Education**

**Essential**:Bachelor's degree required

**Desirable**:Master’s degree

**Required Knowledge and Skills**

The individual must possess the knowledge and skills to successfully perform the essential functions of the position. The required knowledge and skills for the position follow.
- Strong communication, interpersonal, and presentation skills (verbal and written) in both small-group and large-group settings.
- Motivated, goal-oriented, and proven ability to meet student recruitment targets.
- Experience with CRM platforms.
- Excellent project management skills; demonstrated ability to prioritize and multitask in a fast-paced environment.
- Demonstrated ability to work with diverse and multiple groups in a positive manner.
- Ability to work independently and as an integral part of a team.
- Demonstrated leadership and team-building abilities.
- Excellent time management skills and the ability to cope with high-volume workloads.
- Proficient in MS Office/systems (MS Word, Excel, PowerPoint).
- Proficient in electronic marketing and IT skills.
- High energy and passion for recruiting.
- Demonstrated ability to make sound, independent decisions and lead others.
- Creativity, self-confidence, and flexibility.
- Ability to understand, adapt, and articulate AURAK's culture to an external audience.
- Willingness to travel as needed for marketing and recruitment activities.

**Work Experience**
- A minimum of 2 years of professional experience in university student recruitment and marketing or a combination of experie



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