CRM & Collections Executive (Real Estate/ Developer
3 months ago
As a CRM & Collections Executive, you will be responsible for managing and optimizing our customer relationship management system to enhance client engagement and drive sales growth. You will work closely with the sales and marketing teams to ensure effective use of CRM tools, analyze customer data, and develop strategies to improve customer retention and satisfaction.
**Responsibilities**
**CRM Management**
- Maintain and update the CRM database with accurate client information.
- Ensure data integrity and security within the CRM system.
- Assist in the integration of new technologies and tools related to CRM.
**Collection**
- Check and verify payments status of the allocated customers on the system.
- Regularly remind customers of a payment due/overdue.
- Influence, negotiate and persuade customers to make outstanding payments.
**Client Engagement**
- Develop and implement strategies to enhance customer relationships.
- Organize and manage customer events, webinars, and meetings.
**Data Analysis**
- Analyze customer data to identify trends, preferences, and opportunities for upselling or cross-selling.
- Generate reports and dashboards to track CRM performance metrics and present findings to management.
- Monitor and assess customer engagement activities and their effectiveness.
**Collaboration**
- Work closely with the sales and marketing teams to align CRM strategies with business objectives.
- Provide training and support to team members on CRM best practices and usage.
**Customer Support**
- Act as the first point of contact for customer inquiries and complaints related to services.
- Ensure timely follow-up and resolution of client issues.
**Market Research**
- Conduct research on market trends and customer preferences to inform CRM strategies.
- Stay updated on industry developments and best practices in CRM.
**Qualifications**
**Education**
- Bachelor’s degree in Business Administration, Marketing, or a related field.
**Experience**
- Proven experience as a CRM Executive or similar role, preferably in the real estate sector.
- Familiarity with CRM software (e.g., Salesforce, HubSpot) and data analysis tools.
**Skills**
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal abilities.
- Proficiency in Microsoft Office Suite and CRM platforms.
- Ability to work independently and collaboratively in a team environment.
**Personal Attributes**
- Customer-focused with a passion for building strong relationships.
- Detail-oriented with a commitment to data accuracy.
- Proactive and able to manage multiple tasks effectively.
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