Digital Marketing Executive
7 days ago
We are a company providing IT services, and looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online lead generation and marketing efforts. The promotion of Information Technology services through digital channels is a complex procedure with great potential, which becomes increasingly useful for companies such as ours.
**Our Mission & Vision**:
We are working to be the most customer-centric company in the market. To get there we need exceptionally talented, bright, and driven people. Our overall mission is that we want to be the place where our customers can find and discover what they want. Whatever our customer wants, we will find the means to do it.
**_Expectations & Responsibilities: _**
- Creating digital content including posts, blogs, articles, animated explainer videos, etc.
- Manage Website and Social Media Tracking, and Responses.
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.).
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, Snapchat, TikTok, etc.).
- Assisting in the formulation of strategies to build a lasting digital connection with consumers.
- Provide creative ideas for content marketing and update website and blog
- Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- Stay up to date with the latest technology and best practices
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Forecast sales performance trends
- Carry out local market research, and customer surveys, assessing customer demands, and brand positioning, monitoring competitors’ activities, evaluating market campaigns and providing suggestions for improvement.
**_Requirements: _**
- Proven experience in Digital Marketing or a similar role minimum of 4 years.
- Expert in design software such as (Adobe Photoshop, adobe illustrator, adobe premiere, adobe after effects, etc.).
- Excellent creative & social content writing skills and experience in a creative ad, blog, and relevant content writing.
- Expert in Launching optimized online advertising campaigns to increase lead generation of IT Product buyers through Google Adwords, Facebook, etc. to increase awareness about the brand and its service offerings
- Excellent understanding of digital marketing concepts and best practices
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills
- Excellent troubleshooting skills.
- Good time & project management skills.
- Able to work under pressure and to tight deadlines.
- Performs other related duties as assigned.
**_Qualifications: _**
- Bachelor’s degree in Marketing, information technology, or a similar field.
- Excellent command of written and spoken English.
- Years worked following graduation - minimum 4 years.
- Must be in UAE.
- Working employees are not eligible for this job.
**Salary**: AED3,000.00 - AED4,000.00 per month
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