Copywriter

4 months ago


Dubai, United Arab Emirates STRATEGIC MARKETING MANAGEMENT AND EXHIBITIONS Full time

Content Writer Strategic Marketing & Exhibitions Dubai, United Arab Emirates (On-site)Sy

Strategic holding is a Dubai-based conglomeration of companies, which consists of strategic exhibitions & conferences, strategic international, strategic infinity and systematic & strategic education.

**Strategic Exhibitions & Conferences**: This is the first company that was established under the brand name Strategic in 2000. Since its inception, Strategic Exhibitions & Conferences has been the trusted partner for many government entities in the UAE. It is known for organizing high-profile conferences and events. We are proud to say Annual Investment Summit, world’s leading investment platform, has been conceived by Strategic Exhibitions & Conferences. The global economies look forward to attend the Annual Investment Summit every year.

Our portfolio includes major international events such as the Annual Investment Meeting, World Tolerance Summit, Global Investment in Aviation Summit, International Property Show, Dubai Investment Week, Dubai WoodShow, Cairo WoodShow, and many MORE portfolio includes major international events such as the Annual Investment Meeting, World Tolerance Summit, Global Investment in Aviation Summit, International Property Show, Dubai Investment Week, Dubai WoodShow, Cairo WoodShow, and many more.

**Job Title**: English Copywriter

**Location**: Business Bay, Dubai

**Key Responsibilities**

**1. Craft Clear, Concise, and Engaging Content**
- Write content for various channels and platforms, ensuring it resonates with the target audience and is optimized for SEO.
- Create UI copy, PR materials, and communication tailored for both B2B and B2C audiences.

**2. Lead Development of Messaging and Content Plans for Product Launches**
- Strategize and plan messaging and content for product launches, aligning with the brand's goals and objectives.
- Gain a deep understanding of the product and its target market.

**3. Execute Content Strategy Across Various Media Channels**
- Implement content strategy across diverse media channels like CRM campaigns, videos, blog posts, webinars, events, UI elements, SEO initiatives, and partner portal notifications.
- Demonstrate versatility and adaptability to different formats and platforms.

**4. Uphold High Editorial Standards and Brand Guidelines**
- Maintain consistency and coherence across all produced content, adhering to the brand's TOV and guidelines.
- Ensure attention to detail and maintain brand integrity.

**5. Optimize Content for Search Engines**
- Ensure content is optimized for search engines to improve discoverability and drive conversions.
- Incorporate relevant keywords seamlessly into the content.

**6. Collaborate with Designers**
- Work closely with designers to enhance written content with visuals, infographics, and other multimedia elements.
- Communicate effectively to ensure visual and written components complement each other.

**7. Stay Up-to-Date with Industry Trends and Best Practices**
- Stay informed about industry trends and best practices in copywriting.
- Proactively enhance the effectiveness of the content produced.

**8. Demonstrate Exceptional Attention to Detail and Thrive in a Fast-Paced Environment**
- Maintain a high level of quality in work output, even under pressure and tight deadlines.
- Manage time effectively and prioritize tasks accordingly.

**9. Conceptualize and Craft Creative Concepts**
- Develop creative, brand-appropriate concepts that meet strategic goals outlined in client briefs.
- Create campaigns that span across print, radio, TVC, digital, and long-form content.

**10. Communicate and Present Ideas**
- Articulate ideas clearly, pitching them to internal teams and external clients.
- Communicate professionally and impactfully, refining concepts based on constructive feedback.

**11. Collaborate with the Creative Team**
- Foster an environment of innovation and creativity within the team.
- Turn good ideas into great ones through collaboration.

**Qualifications**
- Professional English speaker with exceptional writing, editing, and proofreading skills.
- Proven experience as a copywriter or related role.
- Strong portfolio of published work that demonstrates creativity and versatility.
- Excellent understanding of grammar, syntax, and style.
- Ability to work independently and manage time effectively in a remote environment.
- Familiarity with digital marketing, SEO, and content management systems.
- Strong research skills and attention to detail.

**What We Offer**:

- Competitive salary and benefits package.
- Opportunities for learning and development.
- Positive and inclusive work environment fostering career growth.
- Commitment to diversity and equal opportunity.

We welcome applicants from diverse backgrounds and are committed to creating an inclusive workplace free from discrimination.

**Equal Opportunity Employer**: Strategic Exhibitions & Conferences is an equal opportunity employer, promoti


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