Female School Marketing Officer

2 months ago


Ras alKhaimah, United Arab Emirates Ras Al Khaimah American Academy Full time

Ø Develop and execute short and long-term marketing and communication plans, including, but not limited to, social, digital marketing, public relations, special events, advertising, branding and other promotional strategies

Ø Effectively market the school and its programs to current and prospective families by telling the schools’ story through ‘shareable social content’ including newsletters, parent portal and website content

Ø Build school reputation in the media by creating regular proactive ‘news’ across all platforms, including developing relationships with key media, community businesses and corporations.

Ø Serve as the ‘custodian’ of the school brand by guiding and gathering communications materials to assist departments and divisions in setting up templates and formats for new initiatives, and programs

Ø Lead analysis of research current market conditions, and market information to support marketing plans including but not exclusively through: developing strong relationships with current parents

Ø Share good practice on current marketing strategies with management and monitor external communications activities of competitors

Ø Plan, write, edit and seek out diverse content to share across all marketing channels

**Salary**: From AED3,000.00 per month

Ability to commute/relocate:

- Ras al-Khaimah: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 2 years (preferred)

**Language**:

- English and Arabic (preferred)



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