Influencer Manager and Coordinator

2 weeks ago


Dubai, United Arab Emirates Shopperon Full time

**Overview**:
**Responsibilities**:

- **Influencer Strategy**:

- Develop and execute influencer marketing strategies to align with overall marketing goals and brand objectives.
- Identify and research potential influencers who align with the brand image and target audience.
- **Relationship Management**:

- Cultivate and maintain strong relationships with influencers, content creators, and industry leaders.
- Negotiate and finalize contracts, ensuring terms are mutually beneficial and aligned with campaign objectives.
- **Campaign Coordination**:

- Plan, coordinate, and execute end-to-end influencer campaigns, including content creation, product placements, and promotions.
- Collaborate with internal teams (marketing, creative, and sales) to ensure seamless integration of influencer content into broader marketing initiatives.
- **Content Quality Assurance**:

- Review and approve influencer-generated content to ensure alignment with brand guidelines, quality standards, and messaging consistency.
- **Performance Analysis**:

- Track and analyze key performance metrics of influencer campaigns to assess effectiveness and make data-driven recommendations for optimization.
- **Contract and Budget Management**:

- Oversee budget allocation for influencer marketing campaigns, ensuring maximum ROI.
- Manage contracts, payments, and deliverables to ensure compliance with agreed-upon terms.
- **Stay Informed**:

- Stay abreast of industry trends, platform updates, and best practices in influencer marketing to ensure our strategies remain innovative and effective.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience (2 years) in influencer marketing, with a successful track record of managing campaigns from ideation to execution.
- Strong understanding of various social media platforms and emerging trends.
- Excellent communication and negotiation skills.
- Familiarity with analytics tools and the ability to derive insights from data.
- Creative mindset with the ability to think outside the box.
- Organized and detail-oriented, capable of managing multiple campaigns simultaneously.

Pay: AED5,000.00 - AED10,000.00 per month


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