Product Manager

3 weeks ago


Dubai, United Arab Emirates Saint Gobain Full time

**The Role**
Brand management - To implement the Gypsum brand strategy with alignment of SG UAE strategy - To define with SG UAE Brands & Communication department the communication plan to increase the brand development & visibility - To understand, and keep up to date on, the current market environment, competitive dynamics and key business drivers of businesses - Analyse and report on the campaign results using all means available to demonstrate ROI and use this to adapt, amend and implement new campaigns Strategy - Create and propose a long range strategic plan for the dry lining & ceiling covering new product development, communication plan, new sectors development, route to market for a sustainable business growth - To propose and manage new initiative for the communication of Gyproc UAE (Newsletters, Website, Social Networks, Brochures etc.) with the support of SG UAE Brands & Communication department for execution - Support the Sales team to develop a communication strategy and relevant tools for their customers - To ensure that the classification of customers is in place and relevant to each customer category - To implement project prioritisation in line with company strategy - To be responsible for the market segmentation and the definition of the company’s strategy for each segment Digital - Own CRM & other digital tools continuous development to improve efficiency of SG UAE teams - Develop long range digital strategy for Saint-Gobain UAE showing tangible result on year on year (system selector, PIM, Implementation of BIM technology,) - Support Saint-Gobain UAE for the new website development Execution - Analyses/understands financial impact to prioritise product/service offerings that meet the profit/revenue expectation of Gyproc Business. - Anticipates future customer/market requirements and takes steps to fulfil them. - Conducts/manages research projects to inform/reinforce decision making in marketing planning and associated management processes. - Ensures all stakeholders understand what creates value for the customer/market. - Provides the tools and knowledge for the sales teams to be effective and communicates the value proposition through the sales organization. - Demonstrates best practice budget management and measurement of performance against KPI’s. - Uses market/competitive intelligence to capitalise on competitors’ position and gain advantage in the marketplace. - Contribute to the safety aspects of the company by demonstrating responsibility of self and others - Own NPD team to support product launches and work on NPD projects
**Requirements**:
Qualification - Bachelor Degree in Marketing, Business Studies or similar discipline - Professional Marketing Qualifications desirable Experience - Min 3-5 years marketing or sales experience in B2B sector - Marketing Expertise, Project Management, Collaborative Team Working - Awareness of requirements of marketing or selling technical, performance-based products - Strong awareness of product development and launch process - The ability to communicate at a range of levels across the business - Ability to manage multiple projects simultaneously - Organizational Skills, Planning /Administration / Reporting - People Management & Development, - Requires high influencing capability to influence the stake holders
Job Reference: AUE00020



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