Marketing and Communication Manager
7 months ago
**Responsibility**
- Develop and execute innovative marketing strategies to enhance brand visibility and engagement.
- Lead content creation across various platforms, ensuring alignment with industry trends and business goals.
- Manage the company's website, social media profiles, and digital marketing campaigns.
- Collaborate closely with the business development team to support lead generation efforts.
- Oversee the production of customer case studies, press releases, and media features.
- Supervise and coordinate with vendors, group companies, and team members to ensure seamless marketing operations.
- Monitor and report on the effectiveness of marketing campaigns and strategies.
- Stay abreast of the latest trends in cybersecurity, digital marketing, and technology.
- Responsible for employing strategic thinking to prioritize impactful outcomes, ensuring alignment with broader business objectives and measurable results.
- Manage people, including team members, vendors, and cross-functional groups, to achieve marketing goals.
**Qualifications & Skill**
- Bachelor’s degree in marketing, communications, business administration, or a related field.
- At least 3-5 years of experience in a marketing and communications role, with a focus on digital and content marketing.
- Experience in or understanding of the cybersecurity sector is highly desirable.
- Proven track record of managing press releases, media features, and crafting compelling case studies.
- Successfully led and mentored a high-performing marketing team, fostering a collaborative and motivated work environment while achieving exceptional results in marketing and communications initiatives.
- Demonstrated success in collaborating with business development teams and managing partner relations.
- Experience in B2B marketing, preferably in the cybersecurity or tech industry (preferred).
- Proficiency in Microsoft Office Suite.
- Knowledge of video editing, storyboarding, and digital content creation.
- Bilingual abilities (a plus).
- Strong command of digital marketing tools and platforms, including SEO, Google AdWords, and social media channels (e.g., LinkedIn, YouTube).
- Excellent communication skills, both verbal and written, with a focus on impeccable grammar.
- Creativity in storytelling and content creation, with an ability to engage diverse audiences.
- Demonstrated ability in strategic thinking, focusing on achieving impactful outcomes rather than solely on outputs.
- Proficiency in vendor marketing and experience working with analysts.
- Ability to manage financial aspects and logistics of marketing projects.
**Benefits**
- Health insurance with one of the leading global providers for medical insurance.
- Career progression and growth through challenging projects and work.
- Employee engagement and wellness campaigns activities throughout the year.
- Excellent learning and development opportunities.
- Annual flight tickets to home country.
- Inclusive and diverse working environment.
- Flexible/hybrid working environment.
- Open-door policy.
**About Us**
Help AG is the cybersecurity arm of e& enterprise (formerly Etisalat Digital) and provides leading enterprise businesses across the Middle East with strategic consultancy combined with tailored information security solutions and services that address their diverse requirements, enabling them to evolve securely with a competitive edge.
Present in the Middle East since 2004, Help AG was strategically acquired by e& (formerly Etisalat Group) in 2020, hence creating a cybersecurity and digital transformation powerhouse in the region.
Help AG has firmly established itself as the region's trusted IT security advisor by remaining vendor-agnostic, trustworthy, independent, and maintaining its focus on all aspects of cybersecurity.
With best of breed technologies from industry-leading vendor partners, expertly qualified service delivery teams and a state-of-the-art consulting practice, Help AG delivers unmatched value to its customers by strengthening their cyber defenses and safeguarding their business.
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