Sme Sales Executive/sme Продажи
6 months ago
Учрежденная в 1930-х годах как торговая компания, Группа Аль-Футтайм сегодня является одним из наиболее разнообразных и прогрессивных частных региональных бизнесов с штаб-квартирой в Дубае, Объединенные Арабские Эмираты. Структурированная в пять операционных подразделений - автомобильное, финансовые услуги, недвижимость, розничная торговля и здравоохранение - компания занимает более 35 000 сотрудников в более чем 20 странах Ближнего Востока, Азии и Африки, Группа Аль-Футтайм является партнером более 200 наиболее уважаемых и инновационных брендов в мире. Предпринимательство и неотступное внимание к клиентам позволяет Группе Аль-Футтайм продолжать расти и развиваться, откликаясь на изменяющиеся потребности наших клиентов в обществах, в которых мы работаем.
Соблюдая наши ценности уважения, превосходства, сотрудничества и целостности, Группа Аль-Футтайм продолжает обогащать жизнь и амбиции наших клиентов каждый день
**Обзор роли**:
Менеджер по маркетингу отвечает за осуществление маркетинговых и цифровых стратегий для повышения проникновения Watsons на рынок Ближнего Востока. Менеджер будет контролировать все маркетинговые и цифровые инициативы, а также проводить непрерывное развитие и анализ с целью улучшения представления о клиентах розничной торговли, укрепления усилий по привлечению и удержанию клиентов, улучшения целевых рыночных кампаний и стимулирования рентабельных стратегических бизнес-инициатив.
**Что вам нужно сделать**:
**Маркетинг и цифровые кампании**
- Разработка и выполнение маркетинговых и цифровых планов для всех кампаний, акций и мероприятий по брендингу на основе ключевых показателей эффективности, установленных генеральным менеджером и центральной цифровой командой для розничной торговли, деловыми потребностями международного сектора закупок и рекламных запросов на исполнительном уровне.
- Сообщение ключевых задач и целей для успешной реализации маркетинговых кампаний.
- Поддержка в создании годового календаря кампаний в соответствии с региональным календарем, сохраняя местную актуальность.
**Управление бюджетом**
- Сохранение и управление существующими партнерскими отношениями и расширение базы путем исследования и использования ресурсов для поиска потенциальных партнерств.
- Разделение годового маркетингового бюджета путем выделения соответствующих средств для запланированных кампаний, основываясь на сезонных продажах, прогнозах и других связанных переменных.
**Акции и кампании**
- Сотрудничество с третьими сторонами для разработки контента и стратегии годового маркетингового календаря.
- Общение с ключевыми партнерами, такими как покупатели, отделы связей с общественностью, социальные медиа, веб-сайт и реклама, для обеспечения определения все
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