Digital Marketing Executive

2 months ago


Abu Dhabi, United Arab Emirates National Centre for Management & Training Full time

Roles & Responsibilities:

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute and measure experiments and conversion tests.
- Create landing pages and optimize the user experience
- Plan and monitor the ongoing company campaigns on social media (Twitter, Instagram, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc.
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update landing pages.
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Provide creative ideas for content marketing and update website **Collaborate with designers to improve user experience**
- Proven experience in Digital Marketing Executive role.
- Excellent understanding of digital marketing concepts and best practices.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Deep knowledge of Web Design, SMM, SEM and SEO with content skills.
- Expertise for making strategies for social media platforms, analyzing contents, posting, and reporting for Facebook, Instagram, YouTube, Linkedin and Twitter.
- Strong analytical skills and data-driven thinking
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and SEO
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills

Application Deadline: 22/01/2023



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