Digital Marketing Executive

1 week ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Delta Medical Est Full time

Job Description:
The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. The candidate will launch advertisements and create content to increase brand awareness. The candidate should have previous marketing experience and be able to monitor the company's social media presence.

Responsibilities:
Develop and implement creative marketing strategies to enhance our brand presence and drive engagement.
Identify target audiences, key messaging, and optimal digital channels for campaigns.
Manage and oversee the company's social media platforms, creating engaging content.
Develop social media calendars, schedule posts, and monitor audience engagement.
Create compelling and relevant content for various digital platforms, including social media, blogs, and email campaigns.
Edit and produce high-quality videos for promotional activities, product launches, and online content
Content creations on Instagram, Facebook, Twitter, LinkedIn, YouTube, TikTok (both written, photos, and videos)
Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, and other relevant channels.
Monitor campaign performance, adjust targeting, and allocate budgets effectively.
Implement on-page and off-page SEO strategies to improve organic search rankings and drive website traffic.
Conduct keyword research and optimize content for relevant search terms.
Develop and execute email marketing campaigns, including designing templates, crafting compelling copy, and analyzing performance metrics.
Monitor digital marketing metrics and key performance indicators (KPIs) to assess campaign effectiveness and ROI.
Prepare regular reports showcasing campaign performance and recommendations for improvement.
Collaborate with the web team to ensure the company website is up-to-date, user-friendly, and optimized for conversions.
Implement strategies to improve website traffic, user experience, and lead generation.
Stay updated on digital marketing trends, industry developments, and competitor strategies.
Identify opportunities for innovation and differentiation.
Maintain brand consistency across all digital touchpoints, ensuring a unified and compelling brand identity.

Requirements:
Bachelor's degree in Marketing, Digital Marketing, or a related field.
Proficiency in design software (e.g., Adobe Creative Suite) Canva, and video editing tools.

Proven experience as a Digital Marketing Executive or similar role, with a strong track record in planning and executing successful digital campaigns.

In-depth understanding of digital marketing channels, including social media, SEO, PPC, email marketing, and content creation.
Strong project management skills to coordinate multiple campaigns and tasks simultaneously.
Creative thinking and the ability to conceptualize and implement innovative digital marketing strategies.
Excellent written and verbal communication skills.
Attention to detail and commitment to delivering high-quality work.
Adaptability to a fast-paced, dynamic digital landscape.
Familiarity with HTML, CSS, and web content management systems is a plus.
Fluency in English; knowledge of additional languages is advantageous

Job Types:

Full-time, PermanentExperience:

DIGITAL MARKETING:
1 year (Required)

Ability to Commute:
Abu Dhabi (Required)

Ability to Relocate:

Abu Dhabi:
Relocate before starting work (Required)

Application Deadline: 28/02/2024#J-18808-Ljbffr

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