Marketing Manager

4 weeks ago


Dubai, United Arab Emirates Rhodes Hills Development Full time

**Job description**

**Only with Real Estate and Product Launch and Branding Experience**

**Overview**

Marketing manager will develop, implement, track and optimize our marketing campaigns across all channels. Applicant should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution, working with managing director to launch campaigns on time and on budget. Ensure website is up to date with active listings.

**Responsibilities & Duties**:
Be insightful and creative and bring new ideas to the table also able to position brand in the market with strong strategies.

Handled projects for ATL Marketing, brand positioning, branding strategies, marketing collaterals planning and Product Launches Design the Marketing Strategy for product launch, lead the necessary internal alignment within the internal & external teams involved, define and own the Objectives, Goals, Strategies and Measures (KPIs).

Lead the foundational elements of the communication strategy from 1) translation of the target consumer into addressable audiences, 2) Leading the preparation of the messaging strategies and toolkits.

Design and activate an Integrated Marketing Communication plan spanning from ATL to Brokerage with direct oversight of Paid and Owned Channels planning and execution.

Lead and coordinate internal cross-functional teams as well as lead the external media and creative agencies, and third-party partners.

Provide the guidance required for the production and activation of tactics across multiple channels including TVC, Digital, Social, External Channel Partners.

Drive the creative concept planning of multi-dimensional campaigns that touch various consumer touch points.

Own direct responsibility over the efficiency and effectiveness of the plan against defined and aligned KPIs.

Review and approve all communications assets, advertising and promotional materials.

Support leadership presentations with the ability to clearly outline brand strategy, communicate consumer insights, communications plans and analytics.

**Skills and Qualifications**

Bachelor's Degree with 5 years of experience or Master's Degree with 8+ years of experience building and executing integrated marketing strategies in consumer-centered organizations (experiences in Marketing and Real Estate )Quick thinker, able to make connections within various elements of marketing plans, ever changing market dynamics and business performance.

He/she has the ability to see the bigger picture yet zoom into the greatest details.

Strong ability to adapt to change and provide confident direction in a very fast-paced environment.

Proven performance in developing and executing strategies that deliver wins for the consumer, the customer and the company.

Develop and maintain excellent working relationships with all assigned levels within and outside the company.

Plan, organize, and prioritize multiple assignments and projects at the same time.

Demonstrated competency in both oral and written communication modes for both internal and external personnel at various levels.

Work independently and in a team environment in order to achieve business objectives, personal and team goals and complete assignments within established time frames.

Has a bias for action, able to find the sweet spot between the required analysis to substantiate his/her thinking and the need to act fast with limited data.

Strong sense of ownership and accountability despite the big chain of contribution from various parts of the business.

**Academic Qualifications**

BS/MS degree in marketing or a related field Working Experience & Skills Minimum 2-5 years of agency experience with real estate clients or experience in Real Estate Analytical - ability to analyze large amounts of data Experience analyzing and identifying trends to plan against results Proven working experience in ATL marketing and Project Handling Excellent verbal and written communication skills Ability to prioritize and organize workloads independently when required Team player and the ability to work across different multi-media platforms To set own priorities in line with business needs and work constructively within the team and on your own initiative Excellent English

**Salary**: From AED15,000.00 per month

Application Question(s):
**Experience**:

- Product Launch and branding: 3 years (required)
- Real Estate: 2 years (required)

Application Deadline: 01/09/2023


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