E-commerce Manager for Camping and Off-road

3 weeks ago


Dubai, United Arab Emirates Car Mart EST Full time

We are looking for an experienced **Ecommerce manager** for our **camping and off-road products** brand. You are responsible for the online sales of the brand. You oversee the look and feel of the company website and are responsible for generating sales via online channels.

**Responsibilities**:

- Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
- Develop and implement ecommerce strategy in order to improve website performance
- Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition
- Re-Platforming website to new CMS, making website mobile capable
- Research market in order to discover new trends and technologies in order to improve website performance
- Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve kpis
- Develop content calendar and oversee website uploads and landing pages development
- Report on performance

**Skills, Knowledge and Experience**:

- Minimum 3 to 5 years’ experience in a similar role
- Bachelors’ degree in Digital Marketing or related field
- Knowledge of **Off-road and Camping** Products
- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.
- Confidence developing and overseeing retail and eCommerce-focused digital marketing strategies.
- Excellent understanding of UX, web design, customer flow and web analysis.
- Confidence in traffic analysis, reporting tools and optimisation.
- Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools.

**Job Types**: Full-time, Permanent

Ability to commute/relocate:

- Dubai: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Off-road products: 2 years (preferred)



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