Social Media Manager

Wait a minute.

Are you driven to create and execute impactful social media strategies for a company poised to influence millions worldwide?

Do you have the ambition to manage and grow international communities across platforms, turning followers into engaged advocates?

Do you thrive on crafting innovative campaigns, scaling social media presence, and shaping trends?

Do you want to channel your creativity and passion for excellence into building a brand that inspires, empowers, and truly changes lives?

Are you inspired in being a key player in building a massive EdTech company that will empower millions of people?

That's great because we want to inspire people and empower them to be the better version of themselves. By people, we mean millions of people and internationally.

Deep inside you are looking for a new adventure with…

1. Freedom: feeling free to work remotely or hybrid and being trusted to deliver
2. Ambition: growing up surrounded by smart colleagues driven to create an iconic brand like Nike
3. Impact: contributing to transform people lives at scale and feel your own impact in the company

For us, being Iconic is to innovate at the intersection of Psychology x Creativity x Technology.

And you deserve it because:

1. A strategic pirate, you imagine and develop innovative concepts that align with business goals and drive notoriety, engagement, and conversions.
2. A creative storyteller, passionate by human psychology, with excellent writing, editing, and interpersonal skills, and is able to create and curate engaging content that reflects the brand's personality and messaging.
3. A strong leader, able to lead a top performing team of social media specialists, provide guidance and support, and foster a positive and collaborative team culture. You are able to attract new talents to reach new, ambitious, social media goals.
4. An algorithm freak, obsessed with influence, storytelling, and with an appetite for design. Deep understanding of each platform's subtleties and continuous updates almost before Adam Mosseri does.
5. Data-driven hacker: At ease with numbers, and able to create dashboards to follow KPIs.

You are La Crème de la Crème of the SMMs eager to build the world's largest community of ambitious people. You want to reach new heights, engage with millions of followers, and drive impactful results. You have a drive to succeed.

You also happen to want to use your experience as an awesome SMM to contribute to impacting the lives of thousands of people? Then, you have found the next adventure that will fulfill you

This is a full-time position, carried out from our beautiful offices in Dubaï, Lisbon or from the comfort of your couch

Ideally this position would be based in Dubaï. But if this is not your plan, being present at least a couple of months in Dubaï per year is required.

French And English Fluency Is Required.

YOUR MISSION

Reporting to the VP Marketing, you'll be in charge of building a badass social media team, planning the social media strategy, creating innovative concepts and developing David Laroche's and Paradox's social media presence.

Our sources of inspiration are Apple, Nike, Spotify, Disney for their obsession of excelling, having a worldwide impact and not just selling products but crafting experiences.

You will be playing a pivotal role in making Paradox play at that level and becoming an iconic brand.

To do so, here are your 6 responsibilities:

1. Win two YouTube distinct battles: David Laroche & Paradox
   • Leverage your in-depth knowledge of YouTube to create and deliver groundbreaking content ideas.
   • Direct and empower partnerships with agencies and video editors to ensure all video productions are high-quality and aligned with our brand vision.
   • Own and drive the editorial calendar with precision and creativity, ensuring consistent and impactful publication.
   • Innovate and deliver scroll-stopping thumbnails that elevate engagement (strong design skills required).
   • Craft impactful shorts using basic editing skills (Premiere Pro) or AI tools, delivering captivating content at scale.
   • Recruit a passionate writer and researcher to craft compelling scripts for documentaries and innovative video formats.
2. Create hype on David Laroche's Instagram account and develop Paradox's Instagram
   • Deliver outstanding content by owning the creation process entirely and autonomous.
   • Curate and repurpose key video content into innovative formats (Carousels, posts, infographics…)
   • Craft a forward-thinking editorial calendar aligned with overarching marketing strategies.
   • Implement a robust iteration & testing protocols to crack the next viral content format.
   • Foster meaningful connections with subscribers and partners through impactful, empathetic, and brand-aligned communication (comments & private messages).
3. Elevate our community engagement to unprecedented levels
   • Design and implement forward-thinking content strategies, taking into account the various growth factors (audience peak, formats naturally boosted by the algorithm and so on).
   • Play with new trends and keep up to date with the news to adapt our content and be as much as possible in resonance with our audience and its current issues or envies.
4. Systemize excellence
   • Delve into analytics to extract actionable insights from KPIs, report weekly and monthly on your successes and failures, systemize what works in the form of processes.
   • Relentlessly seek and test high-performing content formats. Once found, you systemize them to use them at scale while still keep breaking their patterns regularly to surprise our audience. Test new videos headlines, thumbnails, post captions and many other factors to improve engagement and reach.
   • Craft a seamless process for optimizing and redistributing top content regularly and across different platforms.
   • Keep a pulse on industry shifts, competitor actions, and new avenues for audience engagement.
5. Be the first point of contact and our first ambassador
   • Lead the development of a robust online community through impactful engagement, collaboration, and relationship-building.
   • Manage and resolve customer concerns through social media with efficiency and care.
6. Attract, find & Hire Great Talents & Lead them to excellence
   • Source yourself talent in your own network and be proactive to create a machine to attract talent - at Paradox, hiring in the hands of the Heads more than the HR.
   • Inspire and empower a team of social media specialists through strategic guidance, skill development, and resource allocation.
   • Set ambitious yet achievable targets, guide improvement with feedback, and maintain team accountability for meeting and exceeding results.
   • Champion a culture of positivity, synergy, and impact, where creative ideas and collaboration flourish.
   • Continuously optimize team structure, operations, and resources to adapt to shifting business priorities.

DO YOU RECOGNIZE YOURSELF?

1. Bachelor's or Master's degree in marketing, communications, or a related field.
2. 5+ years of experience in social media management, with a proven track record of success in a similar role.
3. Strong understanding of social media platforms, trends, and best practices.
4. Excellent writing, editing, and interpersonal skills.
5. Ability to work effectively in a fast-paced, deadline-driven environment.

Must Have

1. Strategic thinking: You have the ability to create and execute a comprehensive social media strategy that aligns with Paradox's business goals and drives engagement, traffic, and conversions.
2. Excellent interpersonal skills: As a skilled Senior Social Media Manager, you must have excellent writing, editing, and interpersonal skills to engage with followers and build strong relationships with key stakeholders.
3. Results-oriented approach: You're results-oriented, able to track performance, measure the effectiveness of social media efforts, and continuously evaluate and optimize your approach to achieve optimal return on investment.
4. Creative storytelling: you have a passion for storytelling and the ability to create and curate engaging content that reflects our brand's personality and messaging.
5. Team leadership: You have experience leading a team of social media specialists, providing guidance and support, and fostering a positive and collaborative team culture. You must be able to effectively manage resources and delegate tasks to ensure team success.

TECH STACK:

1. Hootsuite, Sprout Social, Buffer, or other similar platforms to manage and schedule posts, track performance, and engage with followers across multiple social media channels.
2. Google Analytics, SEMrush, Hootsuite Insights, or other similar tools to track social media performance, website traffic, and conversions.
3. Hubspot, Salesforce, Zoho CRM, or other similar platforms to manage and track customer interactions, automate marketing and sales processes, and drive growth.
4. Brand24, Mention, Synthesio, or other similar tools to monitor brand mentions, track sentiment, and respond to customer inquiries and complaints.
5. ManyChat, Tars, MobileMonkey, or other similar tools to automate customer service and engagement processes, and improve customer experience.
6. Marketo, Pardot, Hubspot, or other similar platforms to automate repetitive marketing tasks, personalize communication, and increase lead generation and conversion rates.
7. Asana, Trello, Slack, or other similar tools to manage project workflows, collaborate with teams, and streamline communication and file sharing.

Personality

1. Drive & Problem Solver: You're ambitious, You work hard because you love it, you own things and get them done.
2. Analytical Mind: you challenge your assumptions, able to quickly identify and formulate problems, and support your analysis with data.
3. Growth over Ego: You are eager to learn, and receive hard feedback to grow. You let others speak and seek to understand their viewpoints.
4. Team Player: you love to work as a team, share and win together. (Victory and Failure are "We" words).
5. Strong Desire to create Wow.

Language

French: native

English: fluent

Currently, 10% of the team is English-speaking, a % which will continue to grow.

REAL NICE TO HAVE:

1. You love the field of coaching, personal development and/or business.

IT MIGHT NOT BE FOR YOU

Let's be clear, we are looking for someone who is not just Great, and for whom Paradox ambition isn't just another cool project; but a true mission.

So if those personal interests: personal development / coaching / professional growth / education / edtech / teaching / edutainment are not things you REALLY love, and want to solve for others, let's forget it.

Let's forget about it also if,

1. You don't like to be challenged and grow in your job.
2. You don't like receiving or giving tough feedbacks.
3. You don't question the status quo: the processes are there for a reason, we have always done it this way.
4. You like to have very specific & fixed tasks assigned to you. Be told what to do and how to do it.
5. Your only driver is joining a full-remote company: yes, our company culture is cool, but we want people to care about our mission, products, and their job

JOIN US IF YOU CRAVE

1 - Growth & Ambition

We hire only the best, it's exhilarating to be surrounded by A-players who strive to perform whilst being in a good mood. You'll be working with some of the best minds. We understand that "A" people attract "A" people.

No more bosses, but ongoing conversations to support your professional development.

Being part of an ambitious company with a lot of growth opportunities.

2 - Impact & Meaning

Playing a crucial role in the development of a company whose content and products are enjoyed by millions of people.

Waking up in the morning knowing you are making a difference: we receive messages every day from clients who have successfully lost weight, quit smoking, reach a milestone in their business, built better relationships, and made positive changes in their lives.

But that's not all, we believe that driven people deserve…

3 - Freedom & Well Being

A company culture based on autonomy & accountability.

Flexible working hours.

A remote culture from day one with the freedom to work from wherever you want.

Magnificent offices in Dubai and Lisbon: you're at home worldwide.

Standing desks paid by the company, if you live far from our offices.

Macbook: to be the most efficient in your work.

350€ per year paid by the company to take care of yourself (for your gym, or dance class or whatever makes you feel great).

150€ per year paid by the company to boost your knowledge (books, education): we are passionate about learning and want to support your growth).

1:1 coachings: a Paradox coach supporting you personally or professionally to live your best life.

Team buildings

those benefits are only for full-time employees.

HIRING PROCESS

That job description resonated with you?

Here is your tailor-made hiring process:

1. A 6 to 8 minutes application survey (with a short video assignment).
2. A 15/20 minutes WhatsApp call with Chloé, our Talent Manager, to tell you more about the challenge and see if it fits with your experience and expectations.
3. A video call with Chloé to do a deep dive into your career path and your ambition.
4. A video call with Quentin, the Hiring Manager to dive deeper into your technical skills, see how we can match your desires with our needs and for you both to understand how you could fit in Paradox's social media team.
5. A culture-fit video call with Timy - our culture coach - to check in depth the alignment between you and our values and culture.
6. A Take home Case Study, so we can learn more about your vision and understand if we can write the success story together.
7. Reference check to get in-depth insights about how you work in different environments, make your onboarding easier, and give everybody on the team the insurance to be surrounded by A-Players.

???? Welcome aboard

About Our Hiring Process

Our recruitment process is tailored to do our best to avoid that you or us realize that we're not a perfect fit. Every step serves a purpose and will allow us to get to know you better as much as it'll help you understand more where you'll be stepping in.

We also want you to have time to ask all of your questions regarding the mission, the long-term vision of your team and the company, our values, with the relevant interlocutor in front of you.

But maybe YOU WONDER WHAT'S OUR STORY?

At Paradox, we are convinced that people do not want "just a job" anymore.

We are all craving to have an impact through our professional journey. Some want to start their own venture, some want to become an intrapreneur in their current organization, some others just want their day-to-day tasks to have more meaning.

PARADOX HAS ONE GOAL: TO EMPOWER PEOPLE AND ORGANIZATIONS TO LIVE THEIR TRUE AMBITIONS.

But where do we start?

If you have an interest in personal development, you probably already know that:

1. Making things happen is a real struggle when you don't know what truly inspires you and how to get there;
2. Available resources are either boring or full of crazy unsubstantiated theories.

It needs to change, and we're here to make it happen

OUR AMBITION IS TO MAKE SUCCESS THE ONLY POSSIBLE OUTCOME FOR OUR CLIENTS (WHATEVER SUCCESS MEANS FOR THEM), BY CRAFTING INNOVATIVE & CAPTIVATING BREAKTHROUGH EXPERIENCES.

In other words, we want to make personal growth as entertaining as watching Netflix.

How, you might be wondering?

1. We travel the world and surround ourselves with top entrepreneurs (Richard Branson - Founder of Virgin, Marc Simoncini - Founder of Meeting, Fred Mazzella - Founder of BlablaCar), world athletes (Tony Parker - Hall of fame NBA Player, Frederick Bousquet - World record in 50m free swimming, Frank Leboeuf - WorldCup Footballer), and artists (Gad Elmaleh - Comedian, Franck Dubosc, Barry Osborne - Producer of Lord of the Rings and Matrix);
2. We reverse engineer their strategies for achieving success and fulfillment and lean on the latest researches about neurosciences;
3. We deliver trainings & educational contents around Power Skills (critical thinking, productivity, leadership, public speaking, coaching, stress management, etc.), self-growth and performance, through a balanced set of e-learning programs, events and edutainment videos.

From one well-known Founder to a team of +45 people today (and counting), this approach has paid off and enabled us to exceed 2 million followers on social networks, and to have thousands of people attending our online events and training courses.

TOGETHER, WE ARE DRIVEN BY ONE DREAM:

1. Helping 100 000 people achieve their dream and display their pictures on what we call the "100 000 dreams wall";
2. Giving our clients access to constant personal growth by reinventing their learning experience;
3. Leverage AI and other technology to provide an outstanding customized experience to millions of people for them to transform their lives.

And that's where you come in. Join the Paradox Revolution