SEO And Digital Marketing
5 days ago
You will be responsible for:
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Driving performance marketing.
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Designing and developing a strong employer branding strategy.
- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.
- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.
- Analysing and interpreting metrics to measure the success of employer branding initiatives.
Ideal Candidate:
- You have at least 1 year of experience ideally in Digital Marketing or SEO / SEM within the Professional Services industry.
- Experience within the industry would be a strong advantage.
- You pay strong attention to detail and deliver work that is of a high standard.
- You are adaptable and thrive in changing environments.
- You are highly goal driven and work well in fast-paced environments.
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