Engagement Lead
3 weeks ago
Summary: Develop a strategic content calendar, create bilingual content, and engage with the audience across social media platforms, while managing communities and influencer partnerships. Drive organic follower growth through innovative campaigns and compelling content.
Key Responsibilities:
- Craft and execute a strategic content calendar across platforms.
- Develop bilingual content that resonates with the target audience and aligns with our brand tone.
- Consistently post, track engagement metrics, and adjust content based on insights and trends.
- Engage on social media, appear in videos, and directly connect with our audience.
- Nurture and grow our community on WhatsApp by fostering meaningful conversations.
- Create a positive and engaging atmosphere by responding to comments, addressing inquiries, and sparking discussions.
- Monitor community sentiment and suggest improvements for a better experience.
- Source and collaborate with influencers and brand ambassadors in the finance and investment niche.
- Manage influencer campaigns, track their performance, and optimize relationships to boost reach and engagement.
- Drive organic growth through innovative campaigns, compelling content, and engagement tactics.
- Use data-driven insights to enhance growth strategies and elevate community engagement.
- Produce engaging content focused on US stock markets and investing trends for social media.
- Stay up-to-date with US market trends to provide timely, educational content for our community.
Requirements:
- Fluent in both Arabic and English.
- In-depth understanding of the US stock market and basic investing principles.
- Proven expertise in social media management, content creation, and community growth.
- Strong bilingual content writing skills.
- Experience managing communities across platforms like WhatsApp, Telegram, or Discord.
- Confident in appearing on social media and creating video content.
- Experienced in influencer partnerships and campaign performance tracking.
Desired Candidate Profile:
- Content Creation: Strong writing and editing skills to produce high-quality content across various formats.
- Community Management: Experience in building and nurturing online communities, fostering engagement, and managing relationships with community members.
- Social Media Proficiency: In-depth knowledge of social media platforms and best practices for content promotion and community interaction.
- Strategic Planning: Ability to develop and execute content strategies that align with organizational goals and audience needs.
- Analytical Skills: Proficiency in analyzing engagement metrics and using data to inform content strategies and community initiatives.
- Brand Awareness: Strong understanding of brand messaging and the ability to create content that aligns with the brand's voice and values.
- Project Management: Excellent organizational skills to manage multiple projects, campaigns, and deadlines effectively.
- SEO Knowledge: Familiarity with search engine optimization principles to enhance content visibility and reach.
- Interpersonal Skills: Strong communication and interpersonal skills to interact effectively with community members and stakeholders.
- Creative Thinking: Ability to generate innovative ideas for content and community initiatives that drive engagement.
Responsibilities:
- Content Strategy Development: Create and implement a comprehensive content strategy that resonates with target audiences and supports business objectives.
- Content Creation and Curation: Produce and curate engaging content across various channels, ensuring consistency in messaging and brand voice.
- Community Engagement: Foster a sense of community by actively engaging with members through social media, forums, and other platforms.
- Campaign Management: Plan and execute community engagement campaigns, including contests, events, and initiatives that promote interaction.
- Monitoring and Analytics: Monitor community engagement metrics and analyze data to assess the effectiveness of content and community initiatives.
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